TUI UK announced as official holiday partner of the Aj Bell Great Run Series
TUI UK will once again be the official holiday partner of the AJ Bell Great Run Series, following a successful partnership in 2023. A TUI UK ‘Live Happy Runway’ will be at each race, located at key locations on each route to give runners a ‘pick me up’ on their journey to the finish line.
The popular TUI BLUE massages will also make a return to the AJ Bell Great Run Series events, offering a chance of a well-deserved relaxing experience to those who finish the run, whether it be the 10k, half marathon or 10-mile challenge.
Runners will also have the opportunity for a post-race stretch at the TUI Stretch Zone to cool down and aid post-race recovery.
At the AJ Bell Great North Run, one lucky runner will also have the chance to win a £3,000 TUI holiday by heading over to the TUI photo backdrop on event day to find out how to enter.
The AJ Bell Great North Run, which starts in Newcastle and finishes in South Sheilds, boasts 60,000 participants each year, making it the biggest half marathon in the world, with thousands of spectators lining the streets to cheer on the participants. The event which draws runners from every postcode in the UK is also televised live on the BBC.
Neil Swanson, Chief Marketing Officer at TUI UK said: “We are delighted to return as the official holiday partner following an incredible event and partnership last year. At TUI we are proud of how we ‘Live Happy’ promoting the importance of wellbeing, both physically and mentally, for our customers and colleagues and we couldn’t think of a better collaboration than with the AJ Bell Great Run Series. Through the TUI BLUE massage tent, and TUI Live Happy Stretch Zone, we are excited to be offering a moment of mindfulness and relaxation for participants of this challenging event. The Great Run series is the perfect partnership as allows us the opportunity to connect with our customers across the UK and show them what TUI is really all about.”
Nicky Homes, Commercial Director at The Great Run Company, said: “We are pleased to announce that we will once again be partnering with TUI, a vital brand partnership in our ongoing development. We are looking forward to working together for the second year to continue to tell the TUI brand story, while enhancing our Great Run experience at our six major UK events. The combination of on-course entertainment, and post-race massage and stretch zones will once again be an excellent added benefit available to our runners.”
Find your AJ Bell Great Run
AJ Bell Great Birmingham Run:5th May – Birmingham
AJ Bell Great Bristol RunMay – 19th May Bristol
AJ Bell Great Manchester Run:26 May – Manchester
AJ Bell Great North Run: 8th September – Newcastle
AJ Bell Great Scottish Run: 6th October – Glasgow
AJ Bell Great South Run:20th October – Portsmouth
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