Troon, which specialises in club management, development, and marketing, has announced a new collaboration with 2023 Solheim Cup host venue, Finca Cortesin. The collaboration will see Finca Cortesin, the first Spanish venue to host the Solheim Cup, able to connect to Troon’s network of over 850,000 golfers, as well as have access to marketing opportunities, including the Troon magazine, Troon’s digital and email marketing platforms and Troon.com.
In addition over 250,000 full members of the participating Troon Privé and Troon Advantage programs will also receive exclusive news about Finca Cortesin. Mark Chapleski, executive vice president at Troon International commented: “I am absolutely delighted that we have partnered with the exclusive Finca Cortesin facility. Through our collaboration, we will be able to assist the Finca team to further enhance their positioning in the US and international markets. Troon will also be on hand to support Finca Cortesin management in any field of expertise they may require as they continue to consolidate and grow their truly amazing brand. We are excited to be part of the Finca Cortesin journey.
Set on a 215-hectare estate and surrounded by undisturbed nature, Finca Cortesin is centred around six main areas; an award-winning hotel, exceptional real estate, Cabell Robinson designed Championship golf course, outstanding spa and sport facilities, the magnificent Beach Club and an exclusive shopping area.
Celebrated for its exquisite facilities and service levels, Finca Cortesin is a unique resort in one of the most tranquil and sought-after enclaves of the Andalucía coast, not far from the picturesque village of Casares and less than a mile from the beach.
Vicente Rubio Morch, managing director Finca Cortesin said: “We are looking forward to collaborating with Troon as we enter an important year for Finca Cortesin. With the hosting of the Solheim Cup in 2023 increased access to the US market which is already a significant market for the resort, will become even more important. This collaboration will not only help us strengthen our position in the US but will also allow us to take advantage of Troon’s expertise in a number of fields when needed.”
Finca Cortesin recently underlined its status as a world-class golf destination by receiving multiple accolades at this year’s World Golf Awards in Abu Dhabi. Renowned for its immaculate conditioning and outstanding service, both on and off the course, the Andalusian resort was named ‘Europe’s Best Golf Venue’, ‘Spain’s Best Golf Course’ and ‘Spain’s Best Golf Hotel’.
In less than 12 months, Finca Cortesin will welcome the best female golfers from Europe and the United States of America as they host the first ever Solheim Cup to take place in Spain and the Costa del Sol. The event will take place between 18-24 September 2023 with Team Europe looking to secure a hat-trick of triumphs.
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