Thailand’s CH7HD forges partnership with Columbia Pictures Aquaverse

Channel 7 HD (CH7HD) just inked a strategic new partnership with film-centric theme park Columbia Pictures Aquaverse, teaming up for the creation of a fresh full-scale entertainment experience. 

The agreement was formally signed between the network and Columbia Pictures Aquaverse’s operator Amazon Falls, represented by CH7HD managing director Patthanapong Nupan and Amazon Falls CEO and chair Liakat Dhanji, at a press conference held today, 4th February, at Studio 8, Building 7, CH7HD Headquarters in Bangkok.

As a key partner, CH7HD will collaborate in terms of content development, production, as well as entertainment events on a national scale.

The partnership will commence with a special campaign that offers audiences the chance to win exclusive prizes by watching Sony Pictures films on CH7HD.

A stellar lineup of guests and performances

Present to witness the signing were Rachata Theerabutr, director and general manager of Sony Pictures Entertainment (Thailand); Tero Entertainment Public Company Ltd managing director Brian L Marcar; Heliconia H Group Company Ltd CEO Kitikorn Penroj.; Dr Chonlachit Worawangsowirakul, assistant secretary general for economic regulation and the Service Industry Office of the Eastern Economic Corridor Office of Thailand; ApichayaSrikacha, acting director of the Service Industry Office, Eastern Economic Corridor Office of Thailand (EECO); the Bank of Ayudhya Public Company Limited’s senior regional director for medium-sized SME business clients Usa Jangboon; Putchachat Srinisakorn, chief marketing officer for MBK Public Company Limited; MBK Public Company Limited marketing consultant and Seven Star Studio Co Ltd producer Boriphan Chaiphumi; Dida Video Production Co Ltd’s Sayom Sangwaributr; and Mark Gwa Fun Co Ltd’s Siripitch Vimonnon.

Their presence underscored the significance of the collaboration and its potential to drive groundbreaking developments in the Thai entertainment industry.

Aside from the signing, the event also presented a vibrant entertainment showcase featuring top celebs Mik Thongraya, Pinkploy-Paphawadee, and a stellar lineup of CH7HD talents.

Teaming up to change the game in the Thai entertainment scene

This particular understanding revolves around the key theme Breaking Waves: CH7HD and Columbia Pictures Aquaverse Dive Into an Unprecedented Partnership.

This partnership aims to serve as a strategic alliance that seeks to develop and produce high-quality content, on top of organising large-scale entertainment spectacles throughout Thailand.

Among the key highlights is an exclusive Muay Thai competition set within the world’s first movie-themed amusement and water park, along with a series of on-ground concerts, events, and other thrilling activities. 

Aside from this, the new partnership will also offer exclusive fan meet-and-greet sessions, giving audiences unparalleled engagement opportunities with their favourite stars. 

Through this collaboration, CH7HD will extend its entertainment reach across multiple platforms, including television, streaming services, and live experiences at Columbia Pictures Aquaverse, solidifying its position as a world-class entertainment destination. 

Staying in the lead

According to Nupan, the network is constantly striving to deliver quality content to its audience through a diverse range of programmes.

CH7HD’s programming slate covers a wide range of genres, and features shows related to learning in an most entertaining manner.

The channel’s dedication has captured the hearts of viewers, securing its position as Thailand’s leading television network for years. 

Likewise, the signing marks another key milestone towards the network’s future success, aligning with its vision to introduce innovative entertainment experiences to audiences nationwide.

Nupan said of the partnership: “We recognise that Columbia Pictures Aquaverse is an internationally renowned amusement and water park, offering immense potential for collaboration with CH7HD’s diverse activities. These include events such as the ONE LUMPINEE Muay Thai competition, which promotes the art of Muay Thai on a global stage, exclusive fan meetings with CH7HD artists, and the integration of digital opportunities through platforms like Bugaboo.TV, one of the top 20 most downloaded apps in Thailand. We firmly believe that this collaboration will expand the boundaries of entertainment in all dimensions while creating new growth opportunities for both companies.”

Dhanji likewise added that the signing marks a significant milestone in creating new opportunities between two industry leaders. 

This partnership aims to strengthen and elevate business strategies for both parties, driving mutual growth.

Photo Credit: All images taken on site by Gary Marshall