Taiwan promotes tourism in France via its Waves of Wonder exhibition
The exhibition aims to strengthen Taiwan’s tourism brand in Europe
Taiwan’s Tourism Administration of the Ministry of Transportation and Communications (MOTC) is currently hosting Waves of Wonder: Journey through Taiwan’s Four Seasons, a special exhibition in Paris to boost inbound tourism from Europe.
Held in the wake of a similar exhibition in London last month, the special exhibition has moved to Paris, where it is being held for a 5-day period from 9 to 13 October.
During the exhibition, Taiwan’s enchanting four seasons are being shown at the famous Espace Thorigny – Le Marais, allowing the French to take an immersive journey to romantic Taiwan.
Representative Hao Pei-chih from the Taipei Representative Office in France noted that promoting Taiwan’s travel charms can encourage cooperation and interchange between Taiwan and France.
Furthermore, in the wake of the Cultural Olympiad, it is hoped that bringing Taiwan’s brand-new tourism brand to France, and giving the French a chance to appreciate Taiwan’s hospitality and appeal, will deepen future interaction between Taiwan and France, will give the French a better understanding of Taiwan, and encourage them to visit Taiwan.
An immersive experience
The current Waves of Wonder exhibition uses immersive display methods to create a “four seasons exhibition,” and employs graphic images, video, and sound effects to present Taiwan’s attractions during all four seasons.
Viewers can start by seeing Taiwan’s spectacular Lantern Festival and the stunning pyrotechnics of Yanshui’s “Beehive Fireworks” in the spring video room; the summer area lets visitors see how Taiwan’s street foods are made via ASMR and appreciate the appeal of Taiwan’s cuisine.
The immersive audiovisual projection theatre in the fall area shows the beautiful panorama along Taiwan’s railways and bicycle paths.
Apart from these features, the event also provides a chance to sample Taiwan’s teas and includes a workshop for making festive lanterns.
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