Browsing Tag

Siddhartha Butalia

Airlines and Aviation

Air India Express unveils Brand Sonic Identity with Festive and Middle Eastern Renditions Across Touchpoints

Kanchan Nath Dec 28, 2023

Air India Express infused a festive spirit in its signature sonic identity, infusing holiday vibes to its brand music in-flight.

AirAsia India partners with Sugarbox to launch ‘AirFlix’

Kanchan Nath Nov 23, 2022

AirAsia India announced a partnership with Hyperlocal Cloud platform Sugarbox, to launch a first-of-its-kind in-flight experience hub, ‘AirFlix’.