Athar Festival

Technology has the potential to unveil, unlock, and unleash the true power of creativity, transforming the process of creative expression like never before.

A three-day curated Young Talent Academy Programme kickstarts Athar – Saudi Festival of Creativity, the largest gathering of the creative marketing industry in the Kingdom.

The highly anticipated Athar – Saudi Festival of Creativity, the Kingdom’s largest gathering of the creative marketing industry, commenced yesterday Monday, 13 November 2023, at the Hotel…

Motivate Media Group and TRACCS, organisers of Athar – Saudi Festival of Creativity,  unveiled an impressive four-day programme and exceptional speaker lineup of over 100 national and global…

2023 will go down as the year Saudi Arabia truly came into its own as a regional creative hotspot. From fine arts and fashion to entertainment and e-sports, the Kingdom’s achievements can be…