StubHub Travel Data: Super Bowl 2017
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StubHub, the world’s largest ticket marketplace and a key resource for Super Bowl tickets, is seeing that over 60% of ticket sales are for fans traveling from outside of the state of Texas, 8% of those sales are outside the US, traveling from 14 countries so far.
In addition to checking out Rothko chapel or the local BBQ scene, travelers should know that the Super Bowl is not the only show in town. The Houston Rockets face the Chicago Bulls and the Atlanta Hawks at the Toyota Center (also perfect for the 14% of fans representing Georgia) next week, the Chainsmokers play Club Nomadic and last year’s halftime performer Bruno Mars also has a gig in town – see below for the list of the most popular live events.
It’s not too late for fans to gain access to tickets for the Super Bowl either; packages (including access to parties, hotel, etc.) and tickets are available on StubHub.
Current Buyer Geo for Super Bowl LI (% of where sales are coming from) – As of 1/25
1. Texas: 23%
2. Georgia: 14%
3. Massachusetts: 13%
4. California: 5%
5. Florida: 4%
6. International: 8% (including Mexico, now at 4% overall sales)
Top 10 Most Popular Events during Super Bowl Week
1. Super Bowl LI at NRG Stadium (2/5)
2. Bruno Mars at Club Nomadic (2/3)
3. Chicago Bulls vs Houston Rockets at Toyota Center (2/3)
4. Dancing with the Stars Tour at Smart Financial Center (2/6)
5. Atlanta Hawks vs Houston Rockets at Toyota Center (2/2)
6. UFC Fight Jung vs Bermudez at Toyota Center (2/4)
7. Super Bowl Players Tailgate at NRG Stadium (2/5)
8. Chainsmokers and Sam Hunt at Club Nomadic (2/2)
9. Sacramento Kings vs Houston Rockets at Toyota Center (1/31)
10. Playboy Super Bowl Party at Hughes Manor (2/4)
* Based on ticket sales on StubHub
