Shangri-La Hotels celebrates medical workers around the world with Heroes Campaign

Shangri-La Hotels and Resorts has launched a global Heroes Campaign to celebrate and recognise the tireless work medical workers are undertaking around the world.

The campaign, which will run until the end of June will see the company donate 100 room-nights at 12 participating hotels to key medical workers across the Middle East, India, Indian Ocean, Europe and North America, in a show of appreciation for the heroes helping to keep everyone safe, as well as giving them a chance to find their own Shangri-La, a utopian perfection, during this challenging time. ​

Each medical worker will receive a two-night complimentary stay including breakfast at hotels located in eight of the group’s destinations, including Abu Dhabi, Dubai, Paris, London, Istanbul, Mauritius, New Delhi, Bengaluru, Muscat, Toronto and Vancouver.

The campaign is an interactive campaign where travellers, guests, customers and partners will be encouraged to nominate a local medical hero to give them the chance to win a stay at the Shangri-La hotel or resort located in their respective region, valid for one year​. Nominations will be facilitated through a seamless online branded form, which will capture the name of each local hero and their unique story​ until 30 June. It will be promoted across social media channels to help raise awareness and encourage nominations.