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Under the theme “Flickering Shores, Sea Imaginaries”, Sea Art Festival in Busan runs until November 19
Organized by the Busan Biennale Organizing Committee, Sea Art Festival is one of the most seminal and accessible outdoor art exhibitions in South Korea. The festival celebrates Busan's coastline as a source of inspiration, and is held at Ilgwang Beach and nearby indoor venues between October 14 and November 19, 2023. The festival opens to the public for free. It aims to explore the roles of coastal cities and communities as an interconnected global network and considers the sea's recovery and the potential therein. Through various mediums, such as sculpture, installation, video, and two-dimensional art, the participating artists invite viewers to imagine shared values and actions for an alternative future of coastal communities. UK-based Greek curator, Irini Papadimitriou, leads this year's edition as Artistic Director. Under the title "Flickering Shores, Sea Imaginaries", the festival attempts to look at the reality of our relationship with the sea in a new way, while generating inclusive, creative, and innovative ideas rooted in symbiosis and collectiveness. In essence, this exhibition allows visitors to reimagine our relationship with the ocean, its species, and its environment through arts and culture. It features 31 teams (43 people) from 20 countries, including artists Yang Jazoo, Muhannad Shono, Ari Bayuaji, Kim Doki, Jang Seungwook, and more. The Sea Art Festival Lab is a space for research and creative work on explorations of the sea, art, and science, and linking art and cultural institutions with the marine ecosystem. Papadimitriou explains, "Art is a great force for changing our attitudes and perspectives. Our hope here is to connect fields such as art, research, industry, and marine science in order to open up new possibilities." In addition to the exhibition, a manifesto project, academic symposium, and public programs led by participating artists will also be held. The manifesto project invites experts across different fields, including Korean and international oceanographers, scientists, artists and environmentalists, to gather to write a manifesto, starting with a common framework for restoring sustainable relationships between marine communities. The manifesto will be used as a design element for the indoor exhibition venue to reflect the themes and message of the festival, which artists have incorporated into their artworks.
Now fly AirAsia X direct from Kuala Lumpur to Busan
Photo Caption: (Third from left) Dato’ Fam Lee Ee, AirAsia X Board of Director; Benyamin Ismail, AirAsia X CEO; Son Taewook, Busan Metropolitan City Tourism Promotion Division Director; Shaharuddin Yahya, Tourism Malaysia Korea Director; and Park Jae Hee, Gimhae International Airport Director General at the AirAsia X inaugural flight celebration press conference from Kuala Lumpur to Busan at Gimhae International Airport in Busan. AirAsia X (AAX) announces further expansion into South Korea with exclusive direct services from Kuala Lumpur to Busan, connecting the largest coastal city in the country with Southeast Asia and beyond. The inaugural flight departed from Kuala Lumpur International Airport (klia2) at 2:10 am and landed at Gimhae International Airport at 9:00 am today. In celebration of the service recommencement, all guests on the inaugural flight were sent off by AAX Board of Director, Dato’ Fam Lee Ee and AAX Malaysia CEO Benyamin Ismail. Upon landing in Busan, the guests were welcomed by representatives of Busan Tourism Organisation (BTO). As the airline’s 15th destination and the second in South Korea, the three-weekly flights to/from Busan play a vital role in stimulating new demand and strengthening AAX market leadership in North Asia through providing best value fares and driving greater competition in the market. AirAsia X Malaysia CEO Benyamin Ismail said: “We are excited to restart this historically very popular route and proud to be the only airline in Malaysia operating direct flights from Kuala Lumpur to Busan, a city of many tourism drawcards. From today, air travel between Busan and Kuala Lumpur is now more convenient and affordable, providing a welcome boost for tourism and the local economies. “Together with our existing route to Seoul, today’s announcement further strengthens our foothold in South Korea and increases our overall capacity to North Asia - our fastest growing market. We will continue to look for expansion opportunities in the future and work with BTO to promote the destination globally and invigorate the tourism industry in Busan.” President of Busan Tourism Organisation Jung-Sil Lee said: “We would like to congratulate AAX on this exclusive route connecting Kuala Lumpur with Busan. The recommencement of this service supports our mission to build a sustainable tourism foundation focusing on flying our most popular routes first, supporting the city of Busan which is renowned for its local history, culture, cuisine and arts. “Moreover, Busan is named one of the 'Top 25 Best Travel Destinations in the World in 2023' by National Geographic for its vibrant cultural city and stunning tourist offerings. In line with this recognition, we look forward to working with AAX to boost the tourism revival in Busan and attract passengers from not only Malaysia but from other Southeast Asian countries who can now easily and affordably connect to the city via Kuala Lumpur.”
Here’s why Busan, South Korea is the perfect venue for World Expo 2030
Busan, South Korea is hard at work to be the confirmed venue for World Expo 2030. If chosen as host, the city will use the slogan “Transforming the world, navigating toward a better future” to promote achievements in science and technology and other industries, present a new vision for the future, and introduce the diverse attractions of Busan on the international stage. Several Korean companies and government organisations came together to win the bid to host the World Expo 2030. The Korean government designated the campaign to win the World Expo bid as a national project and has been providing active support for campaign activities at the government level. The global K-Pop group, BTS, was appointed as the official ambassador for World Expo 2030 Busan, and the group held a concert in October in Busan as a part of their promotional activities. The Busan Tourism Organization is consistently promoting the city at MICE events. Banners and placards are placed around Taejongdae Resort Park and decorative magnets using Busan’s mascot “Boogi” are gifted to MICE event participants and key decision makers as part of the organisation’s dedicated support of promoting Busan as the host of the World Expo 2030. During the London Royal Docks Festival, the Korea Tourism Organization set up a PR booth where they distributed brochures and devoted their focus to helping Busan win its bid as a host. Meanwhile, South Korean tech company LG is playing promotional videos supporting Busan’s bid to host the World Expo on billboards in New York Times Square and Piccadilly Square in the UK. There is no doubt that Busan is ready to host the World Expo 2030. Here are some reasons why Busan in South Korea is the perfect venue for the upcoming event. Excellent MICE infrastructure Busan has transformed itself into a city specialised for the MICE industry. The city boasts two world-class exhibition & convention centres, 26 unique venues, and over 60,000 hotel rooms across the city. The “Haevenue” (Haeundae + avenue) is an area in the Haeundae district in Busan that is at the centre of Busan's MICE infrastructure. It is home to BEXCO as well as to several hotels, lodgings, and tourist attractions. It is a place where attendees can gather for business and take a breather and enjoy a post-event holiday. BEXCO is a massive event space that hosts several large-scale international events for many years. It has two exhibition halls, a 4000-capacity seat auditorium, and 22 conference rooms making it a perfect location for any type of event. Moreover, searching for the ideal MICE venue for your event is easier using Busan Tourism Organisation’s platform. Like the previous Expo, the World Expo 2030 is a huge gathering of nations dedicated to finding solutions to pressing challenges of our time by offering a journey inside a universal theme through engaging and immersive activities. World Expos welcome tens of millions of visitors, allow countries to build extraordinary pavilions and transform the host city for years to come. Thanks to its efforts to become a city for bleisure, it is recognised as one of the top five most promising convention cities in the world and ranked 5th in Asia and 17th worldwide as a top international conference host. Abundant tourism resources Busan is a highly-rated tourist destination in South Korea. The city offers a wide variety of tourism experiences as Busan’s attractions range from centuries-old Buddhist temples dotting the city’s mountains and coastline to pristine beaches with clear waters. This seaside town has plenty of things to do all year round. Its beautiful beaches are its major draw offering all kinds of water sports and activities. MICE organisers with the help of the tourism board can easily arrange post-event tours with a wide range of tourism products for MICE attendees to create memories to last a lifetime. Strengthening its tourism did not go unnoticed, it is declared the nation’s first “International Tourist City” by the Ministry of Culture, Sports and Tourism in 2020. Busan is also named by Lonely Planet as the Best Tourist Destination in Asia in 2018. New York Times also hailed it as one of the “52 Places to Go in 2017”. National Geographic also recognised Busan as The World’s Best Travel Destination in 2023. Transportation hub Busan is an ideal location for MICE because of its proximity to the Gimhae International Airport, making Busan a real transportation hub. A one-way trip from the Gimhae Airport to downtown Busan takes just under 40 minutes. Being a seaport town, travellers can also take the ferry from Japan to Korea to experience a pleasant and romantic route by sea. If travelling from Seoul, riding the train in Korea is the most convenient way of getting around as it allows passengers to have exact plans. There are 3 kinds of trains being used to get to Busan Station, KTX-Sancheon, ITX-Saemaeul and Mugunghwa. The bus is the most economical option to travel from Seoul to Busan. The Seoul to Busan travel time should take around 4 hours. There are buses running three times an hour, from Seoul Gyeongbu bus terminal to Busan. Tickets can be purchased online or at the bus station. Busan, South Korea Safe destination Foreigners find South Korea to be a very safe country. Busan boasts a low crime rate and tourists will find that pubs and bars are usually open till the wee hours of the morning. Generally, the risk of terrorism in South Korea is considered low. It is also recognised as a safe destination for solo female travellers. Busan was declared an “International Safe City” for two consecutive years from 2018 to 2019. A MICE Alliance and a vast volunteer network The Busan MICE Alliance is a MICE partnership between the Busan Metropolitan Government and the Busan Tourism Organization established to promote the MICE industry in Busan. The BMA comprises 237 member companies grouped into 4 divisions: the MICE Specialized Facilities Division (convention centre, hotels, unique venues, etc.), the MICE Planning and Operation Division (PCOs, travel agencies, etc.), the MICE Support Division (transportation, experience, meeting technologies, etc.), and the Organizer Division (UIA International Organization Registration Company, etc.). The BMA hosts forums and workshops for member companies to lay the foundation for regional MICE growth and joint marketing. It also carries out various joint cooperation projects in Busan and overseas at MICE exhibitions with on-site surveys at international conferences. In addition, Busan has more than 800,000 registered volunteers. The World Expo 2030 is a massive and important event and Busan, South Korea is hard at work in winning the bid to host it. With all its MICE-ready facilities combined with the dedication of all the stakeholders, the event will be a success! LEARN MORE ABOUT MICE IN BUSAN
Singapore Airlines to increase services to Australia, resume flights to Busan
Singapore Airlines (SIA) will boost frequencies to destinations across East Asia and South East Asia, resume flights to Busan, and increase Airbus A380 services to Australia during the Northern Summer operating season (26 March to 29 October 2023), supporting the strong projected demand to these destinations. As a result, SIA’s flight frequencies will reach or exceed pre-pandemic levels in multiple destinations across East Asia and South East Asia by March 2024. These include Bangkok in Thailand; Busan and Seoul in South Korea; Fukuoka, Nagoya, and Osaka in Japan; Ho Chi Minh City in Vietnam; Kuala Lumpur in Malaysia; Siem Reap in Cambodia; and Taipei in Taiwan, China. In addition, in Australia, Melbourne will get a new daily A380 service and Sydney will get a second daily A380 service. Details on the destinations in SIA’s network that will have their pre-pandemic flight frequencies restored can be found in Annexe A. Details on the flight schedules can be found in Annexe B. JoAnn Tan, Senior Vice President Marketing Planning, Singapore Airlines, said: “Looking ahead to 2023, we see stronger demand for flights to destinations across South East Asia, parts of East Asia, and Australia. As we restore our network to these regions closer to pre pandemic levels, our customers have even more flight options as they make their holiday plans.” East Asia SIA will reinstate flight to Busan from 2 June 2023, with SQ616 (Singapore to Busan) and SQ615 (Busan to Singapore) operating four weekly services on the Boeing 737-8. SIA will add a fourth daily service between Singapore and Seoul, SQ612 and SQ611, from 1 June 2023 with the Boeing 787-10. From 1 May 2023, SIA will increase the flight frequencies of SQ618 (Singapore to Osaka) and SQ619 (Osaka to Singapore) from four-times weekly to a daily service. This will bring services to Osaka to 14-times weekly. From 26 March 2023, the Airline will operate SQ892 and SQ893, a daily service between Singapore and Hong Kong SAR, using the A380 aircraft. SIA will also reinstate SQ896 and SQ897, a daily service between Singapore and Hong Kong SAR, with the Airbus A350-900 medium-haul aircraft, from 1 October 2023. This will see SIA operating four daily flights to Hong Kong SAR. SIA will step up the flight frequencies of SQ876 (Singapore to Taipei) and SQ877 (Taipei to Singapore) from four-times weekly to a daily service from 26 March 2023. SQ878 and SQ879 between the two cities will also increase from three-times weekly to a daily service from 31 May 2023. This will bring the weekly services to Taipei up to 14-times weekly. South East Asia The Airline will add a fifth daily service, SQ706 and SQ705, between Singapore and Bangkok, operated by the A350-900 medium-haul aircraft, from 1 October 2023. From 26 March 2023, SIA will also add a fourth daily service, SQ726 and SQ725, between Singapore and Phuket, operated by the Boeing 737-800NG. South West Pacific The A380 will return to Melbourne after almost four years on 16 May 2023, while Sydney will receive a second daily A380 from 17 May 2023. The A380 will replace the 777-300ER on SQ237 from Singapore to Melbourne, and the return service SQ228. SIA will also operate the A380 on SQ221 from Singapore to Sydney and the return flight SQ232, instead of the A350- 900 medium-haul. The Americas and Europe As part of its review of travel demand and capacity needs, SIA will adjust other parts of its network. From 15 May 2023, SIA will operate the Boeing 777-300ER on SQ26 and SQ25, the daily Singapore-Frankfurt-New York (JFK) service, instead of the Airbus A380. SIA’s 777-300ER aircraft offer First Class cabins, which include the full roster of the Airline’s world-class products and amenities. Customers will continue to enjoy two daily non-stop services to New York – flights SQ24 and SQ23 between Singapore and New York’s John F. Kennedy International Airport, as well as SQ22 and SQ21 between Singapore and New York’s Newark Liberty International Airport. Flights SQ36 and SQ35 between Singapore and Los Angeles will operate thrice weekly, instead of a daily service, from 26 March 2023. Customers will continue to have the option of two existing daily flights to Los Angeles via the non-stop service SQ38 and SQ37 between the two cities, or flights SQ12 and SQ11, which serve the Singapore-Tokyo (Narita)-Los Angeles route. From 27 June 2023, the service between Singapore and Seattle, SQ28 and SQ27, will remain as a thrice-weekly service. Flights SQ52 and SQ51 that serve the Singapore-Manchester-Houston route will operate thrice weekly instead of four-times weekly from 28 March 2023. SIA will launch a new twice weekly service between Singapore and Manchester, SQ302 and SQ301, operated by the A350-900 long-haul aircraft, from 2 April 2023. SIA remains strongly committed to the North American market. Even with the above network adjustments, the Airline will operate a higher seat capacity to the United States of America compared to its pre-pandemic levels.
Bleisure in Busan
Source: Busan Tourism Organization In May 2022, the World Anti-Doping Agency's (WADA) board of directors selected Busan as the venue for the 2025 WADA World Conference. Starting from 27 September, the board conducted an initial, three-day inspection of Busan. On 28 September, an agreement signing ceremony was held at the Nurimaru APEC House. Busan is a global MICE city whose reputation is growing stronger by the day. With the end of the COVID pandemic in sight, the global MICE industry is resuming business as usual. In the first half of this year alone, the Busan Exhibition and Convention Center (BEXCO) held over 100 more events than it did all of last year. MICE experts highlight the geographical advantages of the coastal city of Busan and its world-class MICE infrastructure as some of the city's strengths as a top MICE destination. Still, Busan MICE organizers are always looking for ways to improve the MICE experiences that they offer visitors. Ideal City for the Hosting of International Events Busan's marine environment is what has won its acclaim as Korea's only "bleisure" (business + leisure) city. The fact that MICE visitors to Busan can experience a myriad of seaside activities after attending their official events is one of Busan's most powerful draws. These activities are clustered in "Haevenue" (Haeundae + avenue), an area in the Haeundae district in Busan that is at the center of Busan's MICE infrastructure and home to BEXCO as well as a host of hotels, lodgings, and tourist attractions. Busan also has an ideal location because of its proximity to the Gimhae International Airport, making Busan a real transportation hub. In fact, a one-way trip from the Gimhae Airport to downtown Busan takes just under 40 minutes. MICE events held in Busan are practically a guaranteed success So far in the second half of 2022, BEXCO has hosted a diverse range of international conferences and some of the world's most important academic events, such as the International Astronomical Union (IAU) General Assembly and the International Federation of Freight Forwarders Associations (FIATA) World Congress. Participants of events held at BEXCO typically enjoy banquets, performances, cultural experiences, tourism, and much more during their time in Busan. Busan's continual hosting of successful events is a constant reminder to the world of its prowess as a MICE city that should not be overlooked when selecting a host city for an upcoming MICE event. Marine leisure and sports in Busan The beautiful beaches of Busan offer all kinds of marine leisure and sports all throughout the year, and the city itself offers MICE visitors plenty of chances to enjoy sightseeing. Busan MICE organizers do everything they can to ensure that MICE visitors have the time of their lives while in Busan and offer a range of tourism products so that MICE attendees can create memories to last a lifetime. Paddle-boarding is one of the many marine tourism activities of Busan. Paddle-boarding is an easy and fun activity, perfect even for beginners, and paddle boards rentals are available at both Gwangalli Beach and Dadaepo Beach. The best time to go paddle-boarding is in the late afternoon, when you enjoy the stunning scene of the sun setting out over the water. Another marine activity popularly enjoyed by tourists is kayaking on Suyeong River, which not only provides great river views but also a chance to bond with your fellow paddlers. Suyeong River is located close to BEXCO, as is Busan Cinema Center, a perfect destination for those looking for a less active travel experience. 2025 WADA conference to take place in Busan In May 2022, the World Anti-Doping Agency's (WADA) board of directors selected Busan as the venue for the 2025 WADA World Conference. Starting from 27 September, the board conducted an initial, three-day inspection of Busan. On 28 September, an agreement signing ceremony was held at the Nurimaru APEC House. The signing of the agreement between WADA and the city of Busan was followed by special presentations, including some by Busan universities. The four-day 2025 WADA World Conference is scheduled to start on 10 October 2025 and is excepted to be attended by over 2,000 international participants. The city of Busan is honored to be hosting the first-ever WADA World Conference to be held in Korea and sees the event as an opportunity to demonstrate its MICE prowess to the world. Busan's world-class MICE infrastructure, known for its easily accessible transportation and marine tourism, makes it the ideal host city for international events. Busan is constantly seeking to improve and make every event held on its coastline better than the last.
‘Busan HAEVENUE’, the best MICE destination in the post-pandemic era
Busan, South Korea One of the world-renown convention cities, Busan where the daily life of citizens harmonize with five-star luxury beach hotels, exhibition and convention infrastructure, and commercial facilities for recreation and leisure, is busy leaping toward the 'Global Top 10 MICE (meetings, incentives, conferences, & exhibitions) City' in a post-pandemic era. Busan successfully hosted APEC South Korea 2005, 2012 Lions Clubs International Convention, 2019 ASEAN-ROK Commemorative Summit with high evaluations by participants. The city has great potential for connections among international conferences, marine leisure, show business, tourism and shopping, and its riffle effect. In particular, 'HAEVENUE' (Haeundae International Conference Complex) with potential for MICE business in Busan, will grow into the 'optimal MICE destination' in the post-Covid world. HAEVENUE is an area designated by the Ministry of Culture, Sports and Tourism in March 2020 with a size of 2,390,000㎡ including BEXCO in the Centum City business district, Nurimaru APEC House, and deluxe hotels in Haeundae. A huge amount of exclusive investment will be into MICE infrastructure over the next four years. Moreover, Busan was selected as the 'first Korean international tourism city', with a special budget of 150 billion South Korean Won for tourism infrastructure. An official from Busan Tourism Organization (BTO) said that Busan will take a lead in the global MICE industry in the era of post-Covid, focusing on tourism and MICE. Haeundae International Conference Complex Map As the world entered the third year of the Covid pandemic, the global MICE industry has witnessed the rapid development of conference technologies encompassing hybrid manners (online and offline), VR meetings, holograms, and the metaverse, while seeing the hosts raising the bar. In addition, the city eligible for the 'perfect MICE attraction' is not only based on infrastructure, but also on the competence of the local community. The MICE special zone, 'HAEVENUE' from the Centum City to Nurimaru APEC House to Haeundae area is the only international conference complex in Korea for bleisure travel where business and leisure can be enjoyed at the same time. BEXCO (Busan Exhibition & Convention Center), accommodations (Paradise Hotel, Park Hyatt, Westin Josun Busan, Grand Josun), theatres (Busan Cinema Center), and unique venues (Nurimaru APEC House and Museum DAH) are closely located in this area. Busan is the one and only city with the beach centred by convention centres and luxury hotels, among the five MICE cities chosen as global convention complexes such as Busan, Goyang, Gwangju, Daegu, and Incheon. All of MICE facilities for conventions, exhibitions, shopping, shows, tours, and team building are accessible in 20-30 minutes walk or 10 minutes drive, regardless of event size. Furthermore, as the BEXCO Exhibition Center III and other new places will open gradually in 2023, the potential and expandability of HAEVENUE are expected together with profitability. As aforementioned, HAEVENUE has run various projects. First, the unique brand of HAEVENUE was developed to promote Busan as an attractive convention city. Busan Tourism Organization hosted HAEVENUE WEEK while organizing the social media hashtag campaigns, and invited global conference leaders to the Haeundae Conference Complex Roadshow. Moreover, the specialized business program for HAEVENUE supported the global conferences taking place in the unique venues with the charm of Busan, based on the complex. "HAEVENUE is a place that has convenience, safety, accessibility, and the unique MICE infrastructure only provided in Busan," said the official from BTO. "Busan is the optimal MICE destination with affluent resources of MICE industry, boasting quarantine, safety and security levels. We ask for your interest in Busan that will become a paradise of MICE industry leading the post-pandemic era."
THAI unveils charter flight offerings from Busan
Thai Airways International will fly a charter series on the Busan – Bangkok route to ferry Korean tourists to Thailand from January to March 2022. The airline’s chief commercial officer, Nond Kalinta, signed a contract for the charter series with Travel Wing Company president Park Byeong Kweon to provide 11 charter flights for the Korean tour operator to support Thailand’s tourism economy. It’s the first series of charter flights from South Korea in almost two years and is part of THAI’s financial recovery strategy to work with tour companies to restart flights in Asia.
Busan Tourism Authority
Busan Tourism Organization Arpina, Haeundaehaebyeon-ro, Haeundae-gu, Busan, South Korea South Korea
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