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Thailand Launches “Meet Well in Thailand” Campaign
The Thailand Convention and Exhibition Bureau (Public Organization), or TCEB, unveiled at IBTM World 2025 “Meet Well in Thailand”, a landmark campaign that showcases the power of collaboration between government agencies and the private sector across Thailand’s thriving MICE ecosystem. Rolling out across the country throughout 2026, the campaign unites more than 130 Thai service providers nationwide to deliver enhanced values and enriched experiences for MICE planners and business travellers. Supawan Teerarat, President of TCEB, said: "The 'Meet Well in Thailand' campaign reflects how far our MICE ecosystem has evolved. Built on strong collaboration, it leverages the expertise and resources of diverse stakeholders for maximising event outcomes and return on investment. The initiative not only creates unprecedented value for MICE planners and travellers but also strengthens the positioning of Thailand, showcasing our world-class products and hospitality and highlighting the country's unique offerings. It empowers planners to deliver outcomes that go far beyond a successful business event." Set to roll out in 2026, the campaign is designed by bringing together more than 130 Thai service providers across the country. It offers the widest range of privileges and special deals ever, spanning wellness programs, accommodations, dining, off-site venues, transportation, shopping, workshops, localised experiences, low-carbon activities and cultural attractions. The service providers joining the campaign are in 14 city destinations in all four key regions of the country: five established MICE Cities and nine high-potential destinations. It features world-class and award-winning service providers, including 40 five-star hotels and resorts, four wellness establishments, and four leading shopping malls. Highlights of the special deals include up to 20 per cent off wellness programs, 40-80 per cent discounts on shopping, and special group rates for every 15 rooms booked, offering planners and visitors exceptional value and opportunities to maximise return on experience from Thailand's hospitality and local cultural diversity. The launch of Meet Well in Thailand campaign marks a milestone in TCEB's initiative to build a stronger and more connected MICE ecosystem to deliver greater values. The special deals offered in a vast number of city destinations are reinforced by the fact that a series of flagship international events in 2026 are scheduled to take place not only in Bangkok but also in other regional cities. These include Global Sustainable Tourism Conference, Global Wellness Summit and InterPride's 2026 General Meeting & World Conference in Phuket, the Spartan SUPER World Championship in Chiang Rai and Tough Mudder in Pattaya. “This is the opportunity for those attending global events in cities across Thailand can maximise privileges under the campaign. For planners, Thailand now has a solid foundation of more capable cities for future events. They have a wider range of destination options that can be tailored to their agendas and interests or combined with scheduled flagship events in each host city, creating more value and flexibility for every MICE program," said Supawan.
India Is Driving Krabi’s Biggest Tourism Reinvention in Decades — And Thailand Is All In
Earlier this month, as Krabi concluded its two-city India roadshow in Bengaluru and Mumbai, it became clear that Thailand’s Andaman jewel is entering a new phase of tourism evolution. With new direct flights, rising demand from luxury and wedding segments, and a growing focus on sustainability, Krabi is positioning itself as far more than a beach escape — it is shaping itself into a premium, experience-driven destination for Indian travellers. Travel Daily Media spoke with Nattachit Oonsiam, Director of the Tourism Authority of Thailand (TAT) Mumbai Office, who outlined how Krabi is redefining its appeal and why India sits at the heart of this transformation. Below are edited excerpts from our conversation. Travel Daily Media (TDM): India continues to be one of Thailand’s strongest markets. Why is the Indian traveller especially important for Krabi right now? Nattachit Oonsiam (NO): Krabi is at a very interesting moment in its tourism journey. For years it has been loved for its beaches and islands, but today it is evolving into something much broader — a destination that offers sustainable, nature-focused, gastronomic and cultural experiences, and is increasingly attractive to niche, high-value markets such as film tourism, MICE and weddings. Indian travellers are essential in this transition because they bring both volume and diversity. We are seeing demand from honeymooners, families, friends travelling together, wedding groups and incentive travellers. There is also a noticeable rise in the number of Indians looking for authentic, responsible travel experiences, which aligns perfectly with Krabi’s positioning as a prototype destination for ethical and community-based tourism. TDM: IndiGo’s new direct flights to Krabi have generated a lot of excitement. What early trends are you seeing? NO: The direct flights from Mumbai and Bengaluru have changed the market almost instantly. They have significantly shortened travel time, and that convenience is shaping new traveller behaviour. We already see stronger weekend and shoulder-season demand, increasing interest from families and small groups, and more flexible, multi-destination itineraries — for example, travellers pairing Krabi with Bangkok or Phuket for a longer holiday. The visa exemption for Indian citizens has further accelerated interest. Travellers now feel Krabi is not just beautiful, but also seamless and easy to access, which is a powerful combination. TDM: Indian travellers increasingly want luxury, weddings and immersive itineraries. How is Krabi adapting to these expectations? NO: Krabi is transforming its offering to match these segments. The region’s private-villa inventory, boutique resorts and experiential operators are elevating their services with curated island experiences, bespoke diving and boating routes, high-end honeymoon programmes, and a growing focus on gastronomy. One standout example is Krabi’s cave-dining experience at The Grotto, which is becoming very popular among Indian couples. We also see rising interest in film tourism, especially with major productions like Jurassic World Rebirth showcasing Krabi’s landscapes. All of this helps position Krabi as a place where travellers can enjoy intimacy, exclusivity and a strong sense of place. TDM: Sustainability is a central theme in global travel, including among Indian tourists. What steps is Krabi taking to grow responsibly? NO: Krabi is being developed as a sustainability prototype for Thailand, which is something we are very proud of. The Amazing Krabi Green Guide Fest, for example, brings the community, hotels and tourism operators together to embed the “7 Greens” approach — from green gastronomy and green learning to low-impact tourism activities. This is not a cosmetic effort; it is creating real change on the ground through waste-reduction programmes, low-carbon travel routes, local sourcing initiatives and community-led experiences. The goal is clear: to ensure that Krabi’s growth benefits local people and protects its natural ecosystems while giving visitors a deeper, more meaningful connection to the destination. TDM: After the strong trade response to the roadshow, what can Indian partners expect from TAT and Krabi in 2025–26? NO: The roadshow was a reaffirmation of Krabi’s growing relevance in the Indian market, and we plan to build on that momentum. You will see more familiarisation trips for Indian agents, deeper collaborations with airlines and tour operators, and targeted campaigns for key segments such as honeymooners, wedding groups, young families and women travellers. We also intend to scale our digital storytelling to showcase Krabi’s luxury, sustainability and experiential strengths. With the visa exemption and Thailand Digital Arrival Card making travel even easier, this is an ideal moment for Indian agents to package Krabi as a seamless, high-value experience for their clients.
Tourism Authority of Thailand rolls out Trusted Thailand certification programme
The Tourism Authority of Thailand (TAT) and Thai Ministry of Tourism and Sports, along with their public and private sector partners, recently announced the nationwide rollout of the Trusted Thailand certification programme. The initiative aims to strengthen international confidence and enhance Thailand’s reputation for safety and quality, sending a clear message that the kingdom is ready to welcome more international visitors. The launch was held in the presence of Yang Xiaolong, cultural counselor of the Embassy of the People’s Republic of China in Thailand, and TAT governor Thapanee Kiatphaibool. Also in attendance were representatives from the Department of Tourism, Department of National Parks, Wildlife and Plant Conservation, Department of Health, Tourism Council of Thailand, Thai Hotels Association, Thai Chamber of Commerce, Thai Retailers Association, Ratchaprasong Square Trade Association, Thai Amusement and Leisure Park Association, Trip.com Group Limited, Agoda Services Co Ltd, Grab Thailand, and other partner organisations. Thai minister of culture and sports Artthakorn Sirilatthayakorn declared at the launch: “The Trusted Thailand stamp serves as a visible assurance of safety and reliability, encouraging travellers, particularly from China, to return to Thailand with renewed trust. The initiative aligns with the government’s policy of prioritising continuous confidence-building among international visitors through upgraded safety standards, inter-agency coordination, accurate communication, and enhanced visitor facilitation.” Ensuring safety and security across the board The Trusted Thailand stamp is part of TAT’s long-term strategy to raise Thailand’s tourism safety standards both systemically and symbolically. Participating operators are evaluated across four key areas: general safety measures such as CCTV, emergency response systems, and disaster preparedness; secure and transparent payment systems through recognised platforms such as Alipay and WeChat Pay; multilingual communication and professional visitor care; and safe, accessible transport routes with clear signposting and information points. The certification is valid for two years. More than 5,000 operators nationwide are expected to register for the assessment, covering hotels and accommodation, restaurants, attractions, shopping centres, and recreational venues. Certified businesses will receive promotional support on Trip.com and through TAT’s domestic and international communication channels. It should be added that the Trusted Thailand initiative is set to play a key role in achieving the 2026 tourism revenue target of at least 2.8 trillion Baht. TAT’s Kiatphaibool said: “The Trusted Thailand stamp represents both a quality benchmark and a shared mission between the public and private sectors to reaffirm Thailand’s position as a safe, high-quality, and reliable destination. It reflects Thailand’s enduring spirit of hospitality as defined by Thai smiles, friendship, and cultural charm, as well its unwavering commitment to ensuring every traveller’s experience is safe, worry-free, and filled with trust, quality, and care.” Yang: Safety is a key factor when it comes to travel For his part, Yang Xiaolong said that over the past 50 years of diplomatic relations between China and Thailand, the two nations have enjoyed steady and profound growth in their friendship, including in the field of tourism. He emphasised that safety is a key factor influencing travellers’ decisions, and therefore, Thailand’s initiation of the Trusted Thailand project is a highly commendable milestone. He added that the initiative represents a symbol of cooperation, responsibility, and genuine commitment to providing Chinese tourists with safe and high-quality travel experiences in Thailand. As Thailand and China celebrate the 50th anniversary of diplomatic relations this year, Chinese tourists made up around 15 percent of total arrivals in the first ten months of 2025, approximately 3.7 million out of 26.7 million international visitors.
Vietjet Thailand lauded for its efforts to promote sustainable aviation and tourism
Vietjet Thailand received praise from the Tourism Authority of Thailand (TAT) as it and PTT Oil and Retail Business Public Company Limited (PTT OR) launched the inaugural flight on the Green Route between Bangkok and Phu Quoc. The Green Route inaugural flight took place on Thursday, 6th November, at Suvarnabhumi Airport in the presence of key representatives from both the public and private sectors. Attendees included Vietnamese ambassador to Thailand Pham Viet Hung, Ambassador of Vietnam to Thailand; Panya Chupanit, director-general of the Office of Transport and Traffic Policy and Planning, Ministry of Transport; and Civil Aviation Authority of Thailand director-general Manat Chavanaprayoon among others. TAT governor Thapanee Kiatphaibool remarked at the event: “TAT commends VietJet Thailand for its leadership in integrating sustainability into commercial aviation. This milestone demonstrates how the aviation sector can play a pivotal role in promoting responsible travel and supporting Thailand’s national target of achieving carbon neutrality by 2050. It is a meaningful step towards building a low-carbon society and strengthening Thailand’s position as a regional leader in sustainable tourism.” This maiden flight makes Vietjet Thailand the country’s first low-cost carrier service on this route powered by sustainable aviation fuel (SAF). This initiative also underscores Thailand’s commitment to sustainable tourism and supports the aviation industry’s transition towards cleaner, low-carbon operations across ASEAN. Putting the sustainable tourism agenda forward Kiatphaibool added that TAT continues to advance sustainable tourism through initiatives such as the Thailand Tourism Awards, CF-Hotels, Sustainable Tourism Acceleration Rating (STAR), and the Krabi Prototype project. These programmes guide tourism operators towards greener practices and reinforce TAT’s mission to position Thailand as a trusted, value-driven destination for responsible travellers. The Green Route collaboration between VietJet, and PTT OR exemplifies how cross-sector partnerships can drive sustainable mobility and enhance Thailand’s reputation as a leader in sustainable travel and low-carbon tourism. Integrating sustainability into commercial aviation Under its Fly Green programme which aligns with the International Civil Aviation Organization’s (ICAO) goal of achieving net-zero carbon emissions by 2050, VietJet Thailand became the country’s first low-cost carrier to use SAF on commercial routes. The Bangkok–Phu Quoc-Bangkok service marks the airline’s second Green Route, following the Bangkok–Da Nang debut in 2024. Developed in partnership with PTT OR and Bangkok Aviation Fuel Services (BAFS), the initiative reflects VietJet’s long-term strategy to reduce emissions and achieve a five-percent SAF blend across all flights by 2030. Each SAF-powered flight can cut approximately 250 kilograms of CO₂ and reduce up to 80 percent of total emissions, contributing to the airline’s target of lowering more than 153,000 tonnes of CO₂ within six years. According to Vietjet Thailand CEO Woranate Laprabang, the airline’s integration of SAF into its regular operations reflects its commitment to balancing business growth with environmental responsibility, while empowering passengers to contribute to reducing carbon emissions through their travel choices. He added that this collaboration demonstrates how synergy between the aviation and energy sectors can accelerate the transition towards a greener and more sustainable future for the industry. Produced from renewable and waste-based materials such as used cooking oil, agricultural residues, and biogas, SAF meets ASTM D7566 international standards and performs identically to conventional Jet A-1 fuel without compromising safety or efficiency. Thailand has strong potential for SAF production due to its abundant bio-based resources and growing circular economy infrastructure. Strengthened public–private collaboration will be crucial to scaling production, improving cost efficiency, and supporting both national and regional carbon-reduction goals. Vietnam remains one of Thailand’s most important short-haul markets, with over 600,000 Vietnamese visitors expected in 2025. Vietnamese travellers continue to favour Thailand for its leisure, wellness, and cultural offerings while exploring new destinations. TAT plans to strengthen this market through ongoing collaboration with airlines and digital travel partners, including the Thailand Summer Blast campaign and the Krabi Prototype initiative, which spotlight sustainable routes and certified operators under CF-Hotels and the Thailand Tourism Awards.
TAT’s Chiravadee Khunsub speaks of Thailand as a destination with heart at WTM
The Tourism Authority of Thailand (TAT) underscored Thailand’s leadership in inclusive and sustainable tourism at the recently concluded World Travel Market (WTM) London 2025. TAT deputy governor for international marketing in Europe, the Americas, the Middle East, and Africa Chiravadee Khunsub represented the country as one of the featured speakers at the Destinations With Heart summit held on Wednesday, 5th November. Throughout the session, Khunsub highlighted Thailand’s long-standing cultural values of openness and kindness, emphasising how inclusion is deeply rooted in the Thai way of life and central to the nation’s tourism strategy. She shared how TAT’s global initiative Go Thai Be Free continues to set a benchmark for Thailand inclusive tourism by fostering welcoming environments, authentic local engagement, and meaningful visitor experiences for all travellers. The discussion likewise celebrated Thailand’s ongoing commitment to people-centred and sustainable tourism, reinforcing the country’s position as a destination where every visitor feels seen, safe, and free to be themselves. The panel also featured senior tourism and industry leaders from Iceland, Malta, and the United Kingdom, sharing global perspectives on inclusion and social sustainability in travel.
The Ploenchit Fair 2025 celebrates 170 years of friendship between Thailand and the UK
The Ploenchit Fair 2025 is taking place on 22nd November at Bangkok Patana School, uniting the Thai and international communities for a day of fun, food, friendship, and fundraising. This year’s event also marks 170 years of friendship and trade between Thailand and the United Kingdom, a milestone that celebrates a shared legacy of kindness, partnership, and giving back. In remembrance of Her Majesty Queen Sirikit, The Queen Mother of Thailand, the Fair will open with a moment of silence and invites all attendees to dress in muted or neutral tones as a sign of respect. A commitment to help Organised by the British Community in Thailand Foundation for the Needy (BCTFN), the Fair has raised millions for Thai charities since 1957, improving lives through education, healthcare, clean water, and livelihood projects. Over the past couple of years alone, the Fair has helped support over 3,000 people in various ways. BCTFN president Derek Stamp said of the upcoming event: “The Ploenchit Fair embodies the spirit of partnership that has defined Thai–British relations for 170 years. It’s proof that when communities come together, they can create lasting positive change that reaches far beyond the Fair itself.” This year, guests can enjoy live entertainment, children’s rides and games, delicious food from around the world, and the legendary Grand Raffle where amazing prizes will be up for grabs, including airline tickets, five-star hotel stays, and more.
Tourism Authority of Thailand brings Senses of Siam to WTM London 2025
The Tourism Authority of Thailand (TAT) brought Thailand’s distinctive blend of wellness, culture, and sustainability to this year’s World Travel Market (WTM) at ExCel London. From 4th to 6th November, TAT commemorated Thailand’s 44th year of participation at the global travel industry event with a pavilion centred on the theme Senses of Siam: A Journey to Total Well-being. The theme is aligned with TAT’s ongoing global communication campaign Healing is the New Luxury. A major market TAT’s participation at WTM is crucial, given how the United Kingdom remains one of Thailand’s most important long-haul markets, ranking among the top ten sources for international arrivals. Between 1st January and 31st October of this year, the country welcomed over 836,907 UK visitors, reflecting a 13.12 percent year-on-year increase, with an average stay of 15.9 days and expenditure of around 63,000 Baht per trip. Forward bookings show continued growth of ten percent for the final quarter of 2025 and 13 percent for the first quarter of 2026, reaffirming the destination’s appeal among British travellers drawn by Thai culture, cuisine, hospitality, and diverse experiences. According to TAT officials, they expected to handle over 1,500 business appointments during the three-day event, generating an estimated 1.33 billion Baht in potential tourism revenue. With a strong focus on wellness, sustainability, and authentic Thai experiences, the participation reinforces Thailand’s position as a global destination for balance and renewal. A royal welcome Her Royal Highness Princess Ubolratana graciously visited the Thailand Pavilion, joining a cultural demonstration highlighting Thai wellness cuisine and mocktail-making inspired by lotus blossoms and butterfly pea flowers. Her Royal Highness’ visit reflects the continued royal support for Thailand’s international tourism promotion and the presentation of Thai creativity on the global stage. The Pavilion’s official opening ceremony featured a Loi Krathong theme in homage to the festival held nationwide throughout Thailand on Wednesday, 5th November. The activities likewise highlighted one of the country’s most iconic cultural events, bringing Thai tradition to London and inviting visitors to experience the charm and warmth of Thai culture. Present at the opening were Thai minister of tourism and sports Artthakorn Sirilatthayakorn and Natthriya Thaweevong, chairperson of the TAT Board of Directors. Celebrating the art of living and being well At the event, TAT governor Thapanee Kiatphaibool: “WTM is an important platform for Thailand to engage with the global tourism community and share our story of transformation. Through the theme Senses of Siam: A Journey to Total Well-being, we showcase how Thai culture and hospitality embrace the spirit of restoration, connection, and fulfilment, ideals that perfectly reflect our new campaign Healing is the New Luxury.” With that in mind, this year’s Thailand Pavilion at WTM wove together contemporary Thai architecture with elements of textiles, crafts, and musical motifs, symbolising harmony between heritage and sustainability. The pavilion served as a dynamic platform for business networking, with 50 Thai tourism businesses participating this year, including nine destination management companies and 41 hotels and resorts. Among these, 14 were first-time exhibitors, seven were winners of the Thailand Tourism Awards 2025, 24 were STGs STAR-certified, and 12 were CF Hotels. Strategic partners included Thai Airways International, Bangkok Airways, the Thailand Privilege Card, and the Sports Authority of Thailand. Bringing Thailand’s best to the global market Throughout the three-day event, the Thailand Pavilion presented an engaging Product Showcase highlighting the diversity and creativity of Thailand’s wellness tourism. A Map of Thailand: A Journey to Total Well-being served as the visual focal point for the pavilion, illustrating the nation’s regional wellness identities: Northern: Serenity and Traditional Healing, Northeastern: Authentic Culture and Nature Healing, Central: Urban Wellness and Medical Excellence, Eastern: Coastal Rejuvenation, and Southern: Exotic Tropical Detox. Seen as a whole, these areas symbolise Thailand’s holistic approach to health and travel. The Product Showcase also featured exhibits from 19 health and wellness providers representing all five regions, including winners of the Thailand Tourism Awards 2025 and STGs STAR-certified operators. Likewise, the Senses of Siam: TAT x Butterfly Perfume collaboration introduced attendees to the Amazing Thailand Aroma Collection: five fragrances inspired by regional nature and culture: The Lanna Mist, The Isan Sun, The Siamese Garden, The Andaman Tide, and The Eastern Orchard. The Inspire Showcase brought in a curated range of Thai wellness innovations, from spa and aromatherapy products to herbal skincare and holistic lifestyle creations that reflect Thai craftsmanship and contemporary design. Among the daily demonstrations and workshops were Zira Spa & Massage Chiang Mai, the Aroma Essential Oil Workshop, and the Aroma Diffuser Scented Workshop, all of which offered hands-on experiences in relaxation and scent creation. A display of Chud Thai, Thailand’s national costume, completed the pavilion experience, showcasing intricate textiles and jewellery that celebrate Thailand’s cultural heritage and timeless elegance.
Phuket Elephant Nature Reserve Sets the Standard for Ethical Tourism in Thailand
The nature reserve was named Tour Operator of the Year at TDM Travel Trade Excellence Awards 2025 - Thailand. Phuket Elephant Nature Reserve (PENR) has been honoured as Tour Operator of the Year at the TDM Travel Trade Excellence Awards 2025 - Thailand. It is recognised for redefining responsible wildlife tourism. Founded in 2019 and nestled within 30 rai (12 acres) of lush jungle just minutes from Phuket’s famous beaches, PENR is Phuket’s leading ethical elephant sanctuary — a place where elephants rescued from riding camps, circuses, and street begging can finally live freely in peace and dignity. At the heart of PENR’s philosophy is a complete commitment to animal welfare, education, and sustainability. There is no riding, no bathing, and no physical interaction — only respectful observation and connection through understanding. Visitors are invited to witness elephants simply being elephants, foraging, socialising, and rediscovering natural behaviour after years of hardship. “Our goal is simple,” said the PENR team. “We want to give captive elephants a better life and help visitors understand their stories, needs, and the importance of ethical tourism — whilst protecting the environment that sustains them.” PENR is currently home to five beautiful rescued elephants — Lotus, Bow, Thonglor, Nong Tang, and Mae Boon Lai — each with a powerful story of resilience and recovery. Every visit directly supports their daily care, funding over 120 kilogrammes of food per elephant per day, expert veterinary treatment, and fair employment for local mahouts and staff. Beyond elephant welfare, PENR leads by example in environmental and community sustainability. The sanctuary has banned single-use plastics, operates its own Elephant Dung Recycling Centre that turns waste into useful products, and engages local communities in conservation education and sustainable livelihoods. Its work has earned PENR widespread recognition and accreditation, including: Phuket Regional Livestock Office – Good Animal Practices Certification; SGS Thailand – Audited with distinction (98%); Asian Captive Elephant Standards (ACES) – Audited with distinction (86%); Member of WISE (Welfare Initiatives for Sustainability of Elephants) and WARN Asia; and Strategic Partner of World Animal Protection (Thailand). In addition, PENR has consistently achieved outstanding visitor ratings — 4.9/5 on Google, 5/5 on TripAdvisor, and 4.9/5 on Get Your Guide. This year’s TDM Travel Trade Excellence Awards - Thailand adds another milestone, affirming PENR’s role as a global leader in ethical, sustainable, and educational wildlife tourism. At Phuket Elephant Nature Reserve, tourism is not entertainment — it is conservation in action. Each visit changes lives — for the elephants, for the local community, and for every guest who leaves inspired to make a difference. The TDM Travel Trade Excellence Awards 2025 - Thailand is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more details, please contact Marni Marco at +65 3158 1386 or marni@traveldailymedia.com.
Traveloka supports Thailand’s Soft Power tourism focus through its 11.11 campaign
In recognition of Thailand’s emphasis on its Soft Power as well as the growing trend of short and meaningful travel, Traveloka’s 11.11 Super Sale offers up to 50 percent in discounts across flights, accommodations, and Xperiences. Running till 14th November, the campaign aims to encourage travelers to make the most of their leisure time by discovering new destinations or revisiting familiar favorites in more meaningful ways, particularly in Thailand. Traveloka’s vice-president for commercial Charles Wong said of the campaign: “We’re observing a clear trend of travelers seeking short, well-planned getaways to recharge and reconnect whether to attend an event, explore local culture, or enjoy a spontaneous weekend trip. The 11.11 Super Sale is designed to make these experiences easier to access, offering flexibility, value, and convenience in one platform. By working closely with our airline, hotel, and experience partners, we’re helping travelers make the most of every journey.” Supporting Thai Soft Power Through the campaign, Traveloka supports the Tourism Authority of Thailand’s (TAT) focus on promoting music and culture as part of its Soft Power strategy under the Amazing Thailand Grand Tourism & Sports Year 2025. This is particularly relevant as Thailand’s music scene, a major cultural selling point, now hosts over 500 concerts and festivals annually, marking a 22 percent surge between 2019 and 2022. Additionally, the overall value of the event and organizer industry this year is estimated to be around 15 to 20 billion baht. These developments reinforce Thailand’s role as a global destination where culture, creativity, and tourism come together. As Thailand continues to welcome major global events including Tomorrowland Thailand (2026–2030) Traveloka remains committed to supporting the country’s tourism and economy goals. By connecting travelers with seamless travel options and thoughtfully designed experiences, Traveloka aims to inspire journeys that celebrate Thailand’s diverse culture, creativity, and community spirit.
Finnair to offer a record number of flights to Thailand
Finnair, Finland’s flag carrier, will offer customers a record number of 25 weekly flights next winter between its home hub, Helsinki, and Thailand. The Nordic airline will resume direct flights to Krabi in southern Thailand and increase frequencies to Bangkok. The flag carrier will also continue to operate its ever popular route to Phuket, showing its commitment to the Asian market. Customers looking for winter sun can take advantage of Finnair’s 18 weekly flights to Bangkok, four more than this winter, alongside the five weekly flights to Phuket and the two weekly flights over to Krabi. With up to three daily frequencies, Bangkok is one of Finnair’s long-standing winter favourites, and the additional service has been planned to support customers travelling from the UK via Helsinki. The new night flight, operated daily from Helsinki to Bangkok will arrive in the afternoon, making it easy for customers to start their holiday in Thailand on the same day. The additional return flight arrives in Helsinki early in the morning, timed to provide suitable connection times for customers returning back to the UK Known for its paradise beaches, beautiful scenery and diverse outdoor activities, the airline will be relaunching its direct route to Krabi, with two weekly flights operated from Helsinki - a route which was last operated before the pandemic. Anssi Partanen, Finnair's Market Director for the UK and Ireland, said: "Thailand is one of the most popular long-haul winter destinations and we are excited to add weekly flights to Bangkok with smooth connections in Helsinki. And with our direct flights to Krabi we can again offer an alternative for Phuket for those looking for a quieter beach holiday”. Alongside flights to Thailand, Finnair also offers Brits connections to a number of leading destinations in Asia, including Tokyo, Osaka, Seoul, Shanghai, Hong Kong, Delhi and Singapore. Finnair offers smooth and easy transfers between flights from as little as 40 minutes, thanks to all flights operating from the same terminal at its Helsinki hub. All services have been timed to allow for easy connections from top UK airports, London Heathrow, Manchester, Edinburgh and the Irish capital Dublin. Flights to Krabi will go on sale from 30 November.
Oman Air (Thailand office)
Bangkok Thailand
Vacay Co., Ltd. (Thailand)
18 Soi Baromrajchonnee 87 Baromrajchonnee Road Chimphli Sub district, Taling Chan District Bangkok 10170 Thailand
Thailand Convention and Exhibition Bureau (TCEB)
Thailand Convention and Exhibition Bureau (TCEB), Siam Piwat, Rama I Road, Pathum Wan, Bangkok, Thailand Thailand
Vacay Co., Ltd. (Thailand)
18 Soi Baromrajchonnee 87 Baromrajchonnee Road Chimphli Sub district, Taling Chan District Bangkok 10170 Thailand
10th Centara World Masters Golf Championship – Hua Hin, Thailand
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Need a change of pace? Would 3 nights in Bali or Thailand interest you? answer 1 simple question and ENTER NOW!
In partnership with TD, Discova is offering everyone the opportunity to win 1 of 2 amazing prizes, including a 3-night stay at Away Bali Legian Camakila and a 3-night stay at Cross Vibe Bangkok Sukhumvit Hotel.. dont miss out on this chance to relax and unwind
Extraordinary Travel Festival 2026
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