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Agreements / Understandings / Contract Signings

Taiwan’s Kaohsiung International Airport signs seven-year agreement with SITA

Taiwan’s second-largest global hub Kaohsiung International Airport recently signed a new seven-year agreement with airport solutions firm SITA.  The partnership will see the deployment of next-generation passenger processing systems that make check-in faster, boarding more efficient, and airport operations more resilient and secure. The comprehensive deal includes the latest versions of passenger processing solutions, including Common Use Terminal Equipment (CUTE) to enable shared airline check-in infrastructure, Common Use Self-Service (CUSS) kiosks for quick passenger check-in and bag tag printing, and the Local Departure Control System (LDCS), a vital backup to ensure flights continue departing smoothly even if main airline systems become temporarily unavailable.  Together, these solutions represent the newest generation of passenger processing technology, built to deliver flexibility for airlines and convenience for passengers. Guojie Chen, chief technology airport for the Kaohsiung International Airport Operation Committee, remarked: “Our focus is on improving operations across all touchpoints while preparing our airport for future growth. By expanding our shared systems with SITA, we improve efficiency, reduce congestion and enhance resilience across check-in and boarding. We look forward to continuing this partnership as we respond to rising travel demand and innovate our services.” This is also a significant multi-airport win for SITA in the region and will increase the number of global sites using its Airport Management Solution (AMS) to 165. The trusted tech partner At the same time, this agreement cements SITA’s position as the trusted technology provider for all of Taiwan’s international airports, marking a major milestone in the company’s long-term presence in the region. SITA’s president in the Asia Pacific Sumesh Patel said: “Across Asia, passenger numbers are climbing fast, and airports are under pressure to deliver efficient operations without compromising the travel experience. Legacy systems simply cannot keep pace with this demand. By adopting next-generation passenger processing, Kaohsiung is setting a benchmark for how airports can combine speed, resilience, and flexibility. This is part of a broader regional shift, where airports are embracing scalable, future-ready tools that reduce cost and complexity while keeping passengers moving seamlessly.” Likewise, the addition of LDCS is particularly critical, offering a robust local backup system that allows boarding to proceed even when the Departure Control System (DCS) connection is lost.  This boosts operational stability and ensures a smoother experience for passengers even during peak periods.

Consumer

New Taiwan tourism campaign aims to drive travel to Hualien and Taitung

Taiwan's Tourism Administration announced two-person, two-night lodging packages starting at US$122 as part of a campaign to boost travel in Hualien and Taitung counties in eastern Taiwan. According to a press release issued on Saturday, 1st November, travelers can book stays at two different participating B&Bs for NT$3,800 or at two hotels for NT$4,999, with bookings available through 28th February 2026. UNI Air is also offering round-trip tickets between Taipei and Hualien for two people at NT$3,399, exclusively for travelers who book the flights with the lodging packages until the end of December. Bringing travellers back Following recent earthquakes and floods in eastern Taiwan, the campaign aims to draw travellers back to the region by offering discount rates and flexible stays at different locations, giving visitors greater freedom in planning their trips, the administration said. The administration added that the campaign includes monthly lucky draws open to all travelers who spend at least NT$500 at participating businesses under its East of Taiwan tourism project in the two counties. Travelers can enter by submitting uniform invoice serial numbers or shop tax IDs from eligible purchases on the campaign's dedicated website till 28th February 2026. Each receipt worth NT$500 or more counts as one entry, and those for NT$1,000 and above count as two, with prizes including smartphones and accommodation vouchers, according to the administration. An additional monthly draw is open to purchases worth NT$500 and above in Guangfu Township, Hualien County, which was devastated by deadly floods last 23rd September. Monthly winners will be announced on 1st December 2025, and on 1st January and 1st March 2026. All entries from the various draws will also be entered into a final grand prize draw on 1st March 2026 in which the top prize is a Toyota Yaris Cross.

Airports

Foreign travellers on layovers in Taiwan to get NT$600 in gift vouchers

Taiwan’s Tourism Administration has announced that foreign travellers entering the country on a short layover via Taiwan Taoyuan International Airport will receive NT$600 in gift vouchers. The new incentive took effect on Saturday, 1st November, and is expected to boost tourism consumption at the airport. The Enter Taiwan, Enjoy a Gift programme allows travellers holding non-Taiwanese passports who enter the country during a layover of up to 24 hours to claim a voucher. Per a statement released by the Tourism Administration on Friday, 31st October, this initiative aims to promote attractions at the airport. The campaign also aims to stimulate business growth for airport merchants and foster the diversified development of Taiwan’s tourism economy. How to get in on the action To participate, travellers need to sign up through the official Enter Taiwan, Enjoy a Gift website. They may then present their passport and boarding pass for their connecting international flight at the Tourism Administration’s Visitor Service Centers at Taoyuan’s Terminal 1 or Terminal 2 to collect their voucher. Note that the promotion runs until 31st October 2026. The voucher is valid at participating merchants within the airport, including restaurants, duty-free stores, souvenir shops and other retail services. The list of participating merchants is likewise posted on the campaign website.

Airlines and Aviation

South Korea’s T’Way Air offers savings on flights to and from Taiwan till 31st October

South Korean low-cost carrier T'way Air invites travelers to enjoy special savings through 31st October on Taiwan-Korea bookings for travel until 28th March 2026. Those shopping for trips can avail of any of the following offers: Up to 15 percent Off Promo Code: enter promo code FLYOCT when booking, for travel through 28th March 2026; First-Come TWD 500 Off Coupon: bookings of TWD 5,000 or more, travel through 28th March 2026; valid on Taipei–Jeju, and Kaohsiung–Jeju; TWD 300 Off Coupon: bookings of TWD 3,000 or more, travel through 28th March 2026; TWD 800 Off Coupon: bookings of TWD 7,000 or more, travel through 28th March 2026; TWD 400 Early Bird Coupon: bookings of TWD 3,000 or more, travel period 1st December 2025 to 28th March 2026; and TWD 900 Early Bird Coupon: bookings of TWD 7,000 or more, travel period 1st December 2025 to 28th March 2026. A treat for Taiwanese tourists Travellers may opt to start in Myeongdong for street food and nonstop shopping, walk the fortress wall in Naksan Park for sunset views, and look over the Seoul skyline from N Seoul Tower.  As that’s bound to whet an appetite, they can try local favorites including gimbap, naengmyeon, seollongtang, and Korean hot dogs at locations close to major shopping and cultural hotspots.  For a change of pace, head to Jeju Island for coastal trails and a relaxed vibe beloved by locals. With T'way Air flights to Korea, planning a culture-rich trip is easy, and the Korean Wave adds to the fun.  The airline currently operates seven direct flights to Korea: Songshan–Gimpo (Seoul), Taipei–Jeju, Taipei–Daegu, Taichung–Incheon (Seoul), Kaohsiung–Gimpo (Seoul), Kaohsiung–Incheon (Seoul), and Kaohsiung–Jeju.

Global

Why Taiwan and Japan Can’t Stop Googling Andhra Pradesh — Agoda Reveals Surprising Travel Trends

Aerial view of old fisherman boats in the river Krishna, in the state of Andhra Pradesh, India. High angle, beautiful sea, and tourists boats   India continues to be one of the world’s most exciting travel markets, both as a growing source of outbound travellers and as a compelling destination. Agoda search data shows robust growth across domestic and international segments, driven by a combination of factors: improved air connectivity, policy shifts such as visa relaxations, and ongoing investment in tourism infrastructure. Using data based on search data between January to May 2025, compared to the same period in 2024, on the Andhra Pradesh market Gaurav Malik, Country Director India, Sri Lanka, and Nepal at Agoda, shared: “Andhra Pradesh is well-placed to tap into these broader growth trends. While international inbound travel to the state is still developing compared to other states, Agoda data shows a 13% increase in international accommodation searches to Andhra Pradesh between January and May 2025, compared to 2024. Much of this demand is driven by interest from the United States, Malaysia, and Singapore, accounting for 50% of all inbound searches. Notably, the United States remained as the top source market in both years, while Andhra Pradesh’s appeal broadened in 2025 with Taiwan entering the top five - overtaking the United Kingdom. Japan also emerged as a standout growth market, with searches nearly doubling year-on-year. This growth underscores the state’s rising visibility and attractiveness among new international traveller segments." Gaurav Malik "In terms of traveller behavior, we’re seeing trends where visitors to Andhra Pradesh are opting for shorter trips, often for quick getaways or business travel, compared to other destinations across India. However, the growing diversity of international interest suggests that the state is an emerging destination for international holidays and is on the radar globally. As the state continues to invest in spiritual, heritage, and cultural tourism, there is a real opportunity to evolve beyond shorter local visits and attract a broader mix of travelers." "Government initiatives such as the Ude Desh ka Aam Naagrik (UDAN) scheme will play a crucial role in unlocking Andhra Pradesh’s potential given we are seeing increased interest in emerging destinations across India. For hoteliers, this presents a timely opportunity to align with evolving traveller expectations, whether by enhancing discoverability through digital platforms, offering culturally resonant experiences, or catering to shorter stays with flexible booking options. As interest grows, such efforts can help capture demand and elevate the state’s profile as a must-visit destination and become a standout choice for travellers.”

Consumer

5G to boost overall mobile service revenues in Taiwan through 2030: GlobalData

Representative Image The total mobile service revenue in Taiwan is poised to increase at a compound annual growth rate (CAGR) of 1.0% from $5.9 billion in 2025 to $6.2 billion in 2030, mainly supported by increase in 5G subscriptions and rising adoption of mobile data services, according to GlobalData, a leading data and analytics company. Global Data’s Taiwan Mobile Broadband Forecast (Q2 2025) reveals that mobile voice service revenue will decline at a CAGR of 10.0% between 2025 and 2030 due to the falling voice average revenue per user (ARPU) levels resulting from the growing user preference for OTT/Internet-based communication platforms. Mobile data service revenue, on the other hand, will increase at a CAGR of 3.2% over the same period, driven by the projected rise in the adoption of higher ARPU-5G services. Kantipudi Pradeepthi, Telecom Analyst at GlobalData, says: “The average monthly mobile data usage is expected to increase from 36.4 GB in 2025 to about 44.0 GB in 2030, driven by the growing consumption of high-bandwidth online entertainment and social media content over smartphones.” 5G subscriptions holds a majority share of total mobile subscriptions in 2025 and go on to account for over 95% of the total mobile subscriptions share in 2030, mainly due to the increasing availability and adoption of 5G-enabled smartphones and the ongoing 5G network expansions by operators. For instance, Chunghwa Telecom and Taiwan Mobile have signed deals with Nokia in October and November 2024, respectively, to expand 5G services in the country. Pradeepthi concludes: “Chunghwa leads the mobile services market, by subscription share in Taiwan as of 2025, followed by Taiwan Mobile and FarEasTone. Chunghwa will retain its leading position through 2030, thanks to the further expansion of its 5G network in the country and its strong focus on accelerating 5G service adoption over its network by offering flexible pricing plans and diversified mobile value-added services such as music, movie, TV, and cloud gaming.”    

Australia

Australian Taiwan Tourism Information Centre opens in Sydney

The Taiwan Tourism Administration (TTA) formally opened the Australian Taiwan Tourism Information Centre (TTIC) in Sydney, in light of Taiwan’s increasing popularity as a destination for Australian and New Zealand travellers. Conveniently located in the CBD at 22 Market Street, Sydney, the new TTIC is designed to inspire travellers with marvelous attractions and diversity in Taiwan, useful travel advice, cultural showcases and insider tips to help plan the ultimate Taiwan getaway. According to TTA deputy director-general Huang Shih-fang: "Australian travellers are adventurous and discerning, seeking meaningful cultural encounters and authentic nature experiences, and Taiwan has it all. With the opening of our new TTIC Sydney office, we're making it even easier for Australians to discover Taiwan's beauty, flavours and culture, while strengthening our partnerships here and underscoring our commitment to the country," A timely opening The opening of the new information centre comes as recent visitor data shows a growing trend for Australian and New Zealand travel to Taiwan. Over the past year, visitor numbers rose by over 26 percent and experts say they could rise by an additional 16 percent by the end of this year. To date, over 60 percent of Australians and New Zealanders who travel to Taiwan do so for leisure, making it one of Asia's most exciting emerging leisure destinations for down-under travellers. Arrivals between January and May 2025 were already up 17.47 percent against the same period in 2024, and TTA anticipates 150,000 ANZ visitors in 2025. Coming up next… Alongside the office opening, TTA will launch out-of-home campaigns in Sydney, Melbourne, Brisbane, and Auckland, and participate in trade events such as TADA Sydney and Total Holiday Options (THO) across ANZ. The Sydney TTIC opening also builds on the success of recent B2B and B2C activations, including the Taiwan Tourism ANZ Roadshows in Brisbane, Sydney, Auckland and Melbourne and targeted campaigns promoting Taiwan's unique offerings. Direct flights are available on China Airlines and EVA Air from Australia to Taiwan, with additional options via Singapore, Bangkok, and Hong Kong.  Meanwhile, Air New Zealand also has direct flights from Auckland to Taiwan.

Attractions

Taiwan MICE builds momentum with Tainan’s heritage and Kaohsiung’s innovation

Following the recent conclusion of the Asian MICE Forum in Taiwan, we at Travel Daily Media had the opportunity to see for ourselves some of the country’s major MICE venues. Interestingly, these were not all centred in the capital city of Taipei, but were located in the major southern Taiwanese cities of Tainan and Kaohsiung. The beauty of these venues is that they serve as more than just places in which to stage events: these are also areas where participants can get a greater understanding of Taiwan’s unique culture and heritage. Tainan: A sustainable venue in one of the country's oldest cities Taipei may be the capital of Taiwan, but the city of Tainan which is just a little over an hour away by high-speed rail is actually one of the oldest human settlements in the country. Tainan’s history is essentially that of Taiwan in a nutshell: occupied by the Dutch in 1624, then again by the Japanese towards the end of the 19th century, it has a truly unique cultural identity that is reflected in the aesthetic of its largest MICE venue. Indeed, those who come for an event at the International Convention and Exhibition Centre (ICC) Tainan will be awestruck by the mix of Dutch influences as seen in the meeting room names Zeelandia and Orange, Japanese nuances as seen in the artwork lining the walls, and local Taiwanese flavour that calls to mind Tainan’s heritage district of Anping. While it’s a fairly young venue in that it only opened in 2022, the ICC Tainan has already hosted 576 meetings, 66 events, and 46 exhibitions, welcoming over 2.6 million visitors in the past three years. The venue also prides itself on the use of various technological innovations to make events more engaging and impactful. Where sustainability is at work This dynamic venue is also a bastion of innovation and sustainability not just for the Taiwanese MICE sector, but also for MICE on the regional level. The Centre is equipped with measures for carbon emissions monitoring within the premises, along with solar panels that help power the venue without becoming too reliant on the local grid. Even the venue’s design was developed with sustainability in mind: its roof is supported by high-performance steel cable trusses, which effectively reduces steel consumption and construction materials by up to 20 percent.  This amounts to reducing the carbon emissions equivalent to those absorbed by 35,000 trees per year. Likewise, ICC Tainan has planted 34,375 plants in the surrounding hinterlands, 77 percent of which are Taiwan’s native species.  As a result, its total carbon sequestration is equal to 7,060 metric tonnes, creating an ideal environment for the local fauna and flora to flourish within the surrounding area. Indeed, ICC Tainan’s mission statement says it all: “We want to be a catalyst for growth and change by bringing people and businesses together, celebrating the fusion of heritage and progress.” Kaohsiung: Two distinctive venues The southern port city of Kaohsiung is one of the most dynamic locations in Asia in terms of trade, tourism, and culture. It is a heady mix of ancient traditions and contemporary design; old school and new school working together to create a dynamic city that draws everyone in from those in trade to those seeking a truly unique cultural experience. In which case, Kaohsiung has two particular venues to suit a diverse range of requirements. A touch of history at the Ciao Tou Sugar Industry Culture Park Built in 1901 and completed in 1902 when Taiwan was a part of Japan, the Ciao Tou Sugar Factory was the first sugar processing plant in the country to use modern machinery in production. Since its production days came to an end, however, it is now home to 19 heritage sites, including key structures which are now being used as venues for everything from corporate retreats to family milestones like reunions and weddings. Likewise, its open-air spaces serve as venues for weekend markets that offer homespun specialities made with local produce, and even workshops on traditional arts and crafts. The old Sugar Factory also hosts cultural performances by local and foreign artists who keep the area’s creative spirit alive with their work. The Kaohsiung Exhibition Centre: Asia’s ultimate smart venue In contrast to the charmingly archaic venues at Ciao Tou is Asia’s first-ever 5G-enabled smart venue: the Kaohsiung Exhibition Centre (KEC). Located in the city’s Asia New Bay Area right on the shoreline, the KEC opened in 2014 as the Interplan Group’s first-ever multifunctional waterfront venue. The Group’s objective for the KEC was for it to become the premier event venue in Taiwan and one of Asia’s leading sites for MICE. Offering more than 25,000 square metres of indoor and outdoor exhibition space, this venue boasts of several conference rooms that can easily hold groups as small as 20 members to massive gatherings of up to 4,000 individuals. Likewise, its massive exhibition halls have hosted numerous large-scale events, including the Asian Games, and even trade shows for automobiles and yachts. Today, thanks to its focus on technological innovation in terms of facilities and services, the KEC is now a 5G high-tech multifunctional event site that can host a range of events and gatherings that is every bit as diverse as the city it calls home.

Events

Beyond 20: Taiwan pioneers the future of global MICE even as it unveils the new MEET TAIWAN brand

“AMF 20” Ice Sculpture birthday celebration; from left to right: TECA, Founding Chairman, Tiger Lin; STEM promoter, Author and Innovator, Gitanjali Rao; AFECA, Honorary President, Edward Liu; The International Trade Administration, Deputy Director General, Susan Hu; TAITRA, President & CEO, Simon Wang; K&A International, President, Kitty Wong; TCEA, President, James Wu; TEA, Honorary President, Michael Tu The Asian MICE Forum (AMF), Taiwan’s flagship platform for global dialogue in the business events industry, took place on 19th September 19 in Taipei.  Celebrating its 20th anniversary alongside the MEET TAIWAN program’s two-decade milestone, this year’s forum adopted the theme Beyond 20: Embracing Tomorrow.  AMF also introduced a commemorative 20th anniversary logo, blending the number “20” with the infinity symbol.  Styled with track-like lines and a tech-inspired palette, the visual embodied momentum, innovation, and limitless possibilities. MEET TAIWAN unveiled its new logo, marking the beginning of a new era for Taiwan’s MICE industry. A dynamic new identity As part of the celebration, the forum unveiled MEET TAIWAN’s refreshed brand identity, featuring a new logo and the slogan “MEET TAIWAN, me in TAIWAN.”  The rebrand reflects the program’s evolution and renewed vision for the future of Taiwan’s business events industry.  The opening ceremony also highlighted a special anniversary video and birthday celebration, underscoring the achievements of Taiwan’s MICE industry and MEET TAIWAN’s pivotal role over the past 20 years. Keynote speaker Gitanjali Rao delivered an inspiring address to highlight the forum. An impressive and inspiring roster of speakers This year’s forum welcomed an impressive lineup of global speakers. The program opened with a keynote by TIME’s Kid of the Year and STEM advocate Gitanjali Rao, who spoke on “Technology as a Catalyst for Social Change,” with a focus on the UN SDGs Goals.  The keynote was followed by three inspiring panels: the first brought together experts from Expo City Dubai, Rotary International, and International Conference Services (ICS) to discuss how innovation can transform the MICE industry.  The second featured leaders from the Paris Air Show and BIO Asia, exploring the strong connections between exhibitions and local industries.  The final panel highlighted perspectives from representatives of GIS Group, Suntec Singapore Convention & Exhibition Centre, and Queen Sirikit National Convention Center (QSNCC), focusing on how venues can elevate attendee experiences.  Together, these sessions provided rich insights into creativity, strategy, and best practices across the global business events landscape. The Tunnel of Time at the Asian MICE Forum took guests through the event's evolutionary journey. A dynamic evolution For the past 20 years, Taiwan’s business events industry has grown into a dynamic driver of innovation and economic development.  From its early beginnings with limited venues to today’s nationwide Taiwan Business Events Corridor, Taiwan has become home to world-leading exhibitions such as COMPUTEX, TIMTOS, and TAIPEI CYCLE.  These developments highlight the industry’s vital role in connecting global industries, strengthening Taiwan’s international competitiveness, and contributing significantly to the visitor economy. As both AMF and MEET TAIWAN mark their 20th anniversaries, this moment is more than a celebration: it is the beginning of a new chapter for Taiwan’s business events industry.  Moving forward, MEET TAIWAN will refine its strategies, deepen global partnerships, and showcase Taiwan’s unique strengths on the international stage.  With this renewed vision, Taiwan is ready to drive the next era of growth and transformation in the global business events industry.

Charity / Sustainability / CSR

Inside the Asian MICE Forum: Taiwan’s phenomenal rise and five key takeaways

We at Travel Daily Media recently had the opportunity to take part in the 20th edition of the Asian MICE Forum at the Taipei New Horizon in Taiwan. The event was an insightful one that took participants through its two-decade history  even as speakers charted a course for the Taiwanese and Greater Asian MICE industry for years to come. In the course of the three-day event which took us from the heart of Taipei to Taiwan’s biggest MICE venues in the southern cities of Tainan and Kaohsiung, we picked up several points to ponder for both MICE and general travel professionals alike. Five key takeaways When it comes to event organisation, start with why Simon Sinek’s theorem on brand value proposition was one of the most oft-quoted concepts presented by panellists throughout the Asian MICE Forum.  But there is a good reason for this: we have noticed in our attendance over a number of mega-MICE events throughout this year that the main idea of the event, the raison d’etre so to speak, tends to get lost with all the subtopics and gimmicks presented by individual exhibitors. Reminding all stakeholders from organisers to participants of the true reason why an event is being held and actually ensures stronger brand identity recall in the long run. Indeed, if a more cohesive thematic can be implemented throughout an event, it will go a long way towards making it more memorable and encourage participants to return and even invite others to be a part of the next edition. When planning events, begin at the end Sounds oxymoronic when you read it, but it’s actually the course of prudence followed by such major global events like the biennial Paris Airshow and the Dubai Expo. This second point is a throwback to the first in that the question of why you’re holding the event leads to the question of what you seek to accomplish through it. This reverse planning strategy enables event organisers to look closely at their end goals, go through the different programmes and activities, and consider more effective and efficient ways of bringing these to life for optimal results. Interactivity amplifies engagement at events One of the features of this year’s Asian MICE Forum was a Tunnel Through Time which presented a dynamic audio-visual timeline of the event’s history. Placed at the very entrance of the primary event venue, it enabled participants to catch more than a passing glimpse of the event’s past, its primary purpose, along with key projections for its future. But this tunnel wasn’t the only way by which attendees could interact during the event: rather than keeping question-and-answer and reactive activities for the end of each panel, Slido QR codes inviting people to react to certain topics were flashed throughout the duration of each session, thus giving participants their own part to play. Likewise, moderators also involved the audience in every session by asking them to form thought huddles to discuss key topics and formulate their own opinions or conclusions regarding specific issues. Yes, it’s all sustainable and healthy One of the notable aspects of the Asian MICE Forum was the way it put sustainability into action throughout the event. While the main meal of the event, lunch, was presented blue-plate style, it came in the form of reusable lunchboxes which participants were required to surrender at the end of the meal hour at recycling stations just outside the venue. At these stations, lunchboxes were segregated from utensils, while any food waste was properly binned for either composting or animal feed to be sent to farms on the outskirts of the Taiwanese capital. At the same time, reusable coffee / water cups were offered at snack stations, and participants were encouraged to hold on to them and reuse them throughout the event. The total step count of participants was also measured and totted up at the end of the Forum as a way of encouraging people to move dynamically as opposed to merely sitting in at sessions. MICE benefits everyone While it is commonly assumed that MICE only benefits the industries that host the events, the Asian MICE Forum served to remind us that MICE benefits a whole range of supporting industries. MICE events aren’t just the remit of event planners or organisers, as well as venue management companies; they also bring in significant revenues for the hospitality sector as participants need accommodation for the duration of an event; food and beverage providers to feed them at the event and even out of it; service providers ranging from tech staff to translators, and even emergency medical personnel. MICE also enables retail to flourish, along with domestic tourism and entertainment / leisure venues that can offer some well-deserved rest and relaxation following an event. Taiwan is becoming the place for MICE in the Asia Pacific While the plenary sessions for the Asian MICE Forum were held on 19th September, a splinter session titled Asian MICE Link was held outside of Taipei on 20th September. Asian MICE Link served as a showcase that presented Taiwan as an up and coming powerhouse for the Asian MICE sector thanks to mega-venues like the International Convention and Exhibition Centre (ICC) in Tainan as well as the Kaohsiung Exhibition Centre, both of which are located in two of the country’s foremost trade hubs. In presentations delivered in Tainan and Kaohsiung, Taiwanese officials highlighted the country’s preparedness to host major events from the annual conventions of multinational corporations to global and regional sporting events like the Asian Games. This preparedness covers everything from facilities and services, to post-event activities under the Taiwan Biz Fun programme which takes event participants on fam tours to give them a better appreciation and understanding of their host country. Beyond all that, of course, Taiwan’s popularity as a tourist destination in its own right also serves to make it one of the most attractive venues for events anywhere in the world.

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