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Science Centre Singapore triumphs at TDM Travel Trade Excellence Awards 2025 – Asia

The company took home two awards for its Escape @ Science Centre (E.S.C.), and Curiosity Shop. Science Centre Singapore claimed victory at the TDM Travel Trade Excellence Awards 2025 - Asia, receiving the Destination Product of the Year - Singapore and Data Analytics of the Year - Singapore honours for promoting interactive entertainment and transforming retail operations. Where science meets adventure Science Centre Singapore’s Escape @ Science Centre (E.S.C.) is a first-of-its-kind escape room that transforms science into an immersive adventure. It blends STEM (Science, Technology, Engineering, and Mathematics) concepts with the thrill of escape room gameplay. The attraction was created to engage young adults and curious minds, combining educational principles, artistic design, and creative storytelling into an escape room. Unlike conventional ones that rely on horror elements, E.S.C. has narrative-driven challenges that focus on science, teamwork, and problem-solving skills. E.S.C. features three distinctive experiences, the first being the Museum of Humankind, a post-apocalyptic survival challenge that explores human innovation. The second experience is Shangri-La, a world inspired by digital glitches and virtual metaverses; then Dr. X , a mission that puts participants on a quest to rescue a lost friend. Since its launch, E.S.C. has built a loyal following, earning over 100 glowing Google reviews and a stellar 4.7-star rating. Its immersive experiences continue to draw a steady stream of visitors and fans each month. Furthermore, E.S.C. has expanded its offerings with customised birthday and group packages, which have helped extend its appeal beyond students and science enthusiasts. Curiosity Shop Science Centre Singapore’s Curiosity Shop has transformed how retail operations are managed through the power of data analytics by introducing interactive dashboards. Being the first of their kind within the organisation, the Curiosity Shop turned historical data into clear and actionable insights for both the management and frontline staff. Instead of just relying on experience and instinct, the dashboards created a single source of truth, empowering both management and frontline staff to make informed decisions. What truly sets this initiative apart is not only the technology itself but also the creative way analytics were applied in an education-focused retail environment. The team used Pareto Analysis (the 80/20 principle) and identified that 20% of products contributed to 80% of sales. This insight guided smarter promotions and stock decisions. The dashboards sparked a cultural transformation, equipping the retail team with data-driven thinking. Additionally, the Curiosity Shop used predictive analytics to manage seasonal retail fluctuations. The dashboards tracked a wide range of indicators, including year-on-year sales growth, basket size, product category performance, discount effectiveness, and customer payment preferences. These initiatives led the Curiosity Shop to achieve over SG$1m in sales in 2023 to 2024, followed by nearly SG$1.2m in 2024 to 2025. The average basket size also rose from SG$23 to $37, whilst educational books, which were once a low-performing category, improved by two ranks following data-led interventions. What began as a data project has evolved into a model of resilience, adaptability, and growth. Science Centre Singapore’s Curiosity Shop has proven that science and strategy can work hand in hand even in retail. TDM Travel Trade Excellence Awards - Asia is a premier awards programme presented by Travel Daily Media. It seeks to honour the pinnacle of excellence in Asia's travel industry, covering the best hotels, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology. The TDM Travel Trade Excellence Awards 2025 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at (+65) 3158 1386 or danica@traveldailymedia.com.

Aerotel Singapore claims accolade at TDM Travel Trade Excellence Awards 2025 – Asia

The hotel champions wellness, leisure, and sustainability to enhance guest comfort and responsible travel. Aerotel Singapore was named the Airport Hotel of the Year - Singapore at the TDM Travel Trade Excellence Awards 2025 - Asia for redefining airport transit with wellness, leisure, flexible stays, and sustainable initiatives that elevate the overall guest experience and convenience. Located in the transit area of Singapore Changi Airport Terminal 1, Aerotel Singapore stands proud as the flagship airport hotel by Plaza Premium Group. The property remains the only airport transit hotel in Asia equipped with an outdoor swimming pool, poolside bar, fitness corner, and library, alongside 68 premium rooms, making it a perfect space for a moment of relaxation between flights. For Aerotel, transit need not be a boring affair. Whether guests wish to stretch after a long flight or enjoy a few hours of rest before their onward journey, the hotel offers an inviting airport oasis outdoors. Visitors can unwind by the pool, enjoy cocktails and bar bites, and rejuvenate to a mix of relaxing and upbeat music. The hotel also offers flexible hourly booking options with a minimum 6-hour block, catering perfectly to transit travellers. Members of Smart Traveller, Plaza Premium Group’s mobile loyalty programme, enjoy an additional 10% discount year-round. In line with its commitment to sustainable hospitality, Aerotel Singapore continues to innovate for health-conscious and eco-aware travellers. The installation of filtered water taps in all 68 guest rooms and 4 solo room toilets in June 2025 marks another step in the group’s mission to “Make Travel Better” with responsibility towards society, the environment, and the economy. This initiative reflects Plaza Premium Group’s commitment to responsible travel, offering a simple but meaningful change that helps both guests and the planet. Whilst Singapore’s tap water is already safe to drink, the newly installed filtered water dispensers, which are positioned next to the regular taps in each room and solo toilet, provide further purification by removing extra sediments and reducing chlorine levels. With these, guests enjoy clean and great-tasting water with added peace of mind. The installation of filtered water taps has also enabled the hotel to eliminate single-use plastic water bottles from guest rooms—a move that has helped the hotel reduce plastic waste by approximately 2,400 bottles per month. This serves as a significant contribution given the environmental challenges of plastic pollution in air travel. Furthermore, this initiative aligns with Plaza Premium Group’s focus on creating sustainable travel experiences. The group promotes greener operations, responsible sourcing, and the reduction of single-use plastics to push for a cleaner future for airport hospitality. TDM Travel Trade Excellence Awards - Asia is a premier awards programme presented by Travel Daily Media. It seeks to honour the pinnacle of excellence in Asia's travel industry, covering the best hotels, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology. The TDM Travel Trade Excellence Awards 2025 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at (+65) 3158 1386 or danica@traveldailymedia.com.

Pan Pacific Singapore, Keyaki, and Edge win at TDM Travel Trade Excellence Awards 2025 – Asia

The hotel and its restaurants were honoured for their offerings that embody excellence, innovation, and sustainability. Pan Pacific Singapore, along with its restaurants Keyaki and Edge, reaped accolades at the TDM Travel Trade Excellence Awards 2025 - Asia, with the hotel taking home the Business Hotel of the Year - Singapore, Meetings & Conferencing Property of the Year - Singapore, and Marketing Initiative of the Year - Singapore honours. Meanwhile, Keyaki and Edge respectively received the Hotel Restaurant of the Year - Singapore and Dining Concept of the Year - Singapore awards. Pan Pacific Singapore Pan Pacific Singapore has established itself as a premier choice for travellers and event organisers. For intimate meetings or executive sessions, the hotel offers over 2,000 square metres of event space, and meeting suites on level 22 with panoramic views of Marina Bay and the city skyline. For guests looking to unwind, the hotel’s spa, St. Gregory, the outdoor pool and the hotel’s brand-new Technogym-equipped fitness centre are available for them. Culinary enthusiasts can also indulge in diverse dining experiences at Hai Tien Lo, Keyaki, Edge, and Pacific Emporium, and crafted cocktails at PLUME. Pan Pacific Singapore prides itself on sustainable hospitality, as it employs LED lighting, smart energy management systems, motion sensors, and low-flow water fixtures to reduce energy and water consumption. Dining venues have also removed shark’s fin and plastic straws, adopted biodegradable packaging, and introduced the EcoBurner system. Pan Pacific Singapore is GSTC-certified, ISO14001 Environmental Management Systems-certified, and has been awarded BCA Green Mark Gold. In 2025, Pan Pacific Singapore celebrated Singapore’s 60th birthday with its signature campaign, “A Legacy of Love”. Between September 2024 and September 2025, the hotel’s numerous campaigns have distinguished themselves in a crowded market, leading to enhanced visibility and awareness with over 1,600 articles, and generating a total PR value of SG$33m. Keyaki Keyaki is helmed by executive Japanese Chef Teruya Noriyoshi, who is supported by Sous Chef Eamon Chan, Head Teppanyaki Chef Eric Yong, Head Sushi Chef Teoh Chun Keat, and Senior Operations Manager Vincent Yaw. Its menu features premium bluefin tuna, sea urchin, botan shrimp, Japanese A4 Wagyu beef, foie gras, and whole lobster, amongst others, showcasing the finest of Japan’s culinary traditions. The restaurant also offers a signature Omakase experience, where each dish is curated by the chefs, and the Kaiseki-style brunch that is complemented by sake, wine, or Taittinger Champagne. Edge At Edge, with a buffet spread that is one of the largest in Singapore, guests can savour Singaporean favourites such as curry chicken with benggali bread, Char Kway Teow, creamy salted egg yolk prawns, and the signature Singapore laksa with yong tau foo. Helmed by Executive Chef Andy Oh, and supported by Executive Sous Chef Patrick Ooi, Executive Pastry Chef Edina Si, and Operations Manager Crystal Wong, Edge also offers an impressive selection across live stations, including Spanish seafood squid ink paella and pan-seared Wagyu beef striploin, salt-baked fresh mud crab and churrasco slow-roasted whole lamb, as well as an extensive spread of house-made desserts. During Sunday brunch, the restaurant offers a dedicated kids’ play area and a buffet of sweet treats for the little ones. For adults, meanwhile, there is option for free-flow Taittinger Champagne, wines, spirits, and handcrafted cocktails. Moreover, Edge uses Lumitics Food Waste Management and the EcoBurner System to reduce carbon emissions, waste, and water use. TDM Travel Trade Excellence Awards - Asia is a premier awards programme presented by Travel Daily Media. It seeks to honour the pinnacle of excellence in Asia's travel industry, covering the best hotels, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology. The TDM Travel Trade Excellence Awards 2025 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at (+65) 3158 1386 or danica@traveldailymedia.com.

Capri by Fraser, China Square, Singapore scores win at TDM Travel Trade Excellence Awards 2025 – Asia

The hotel was recognised for its exemplary efforts in transforming extended-stay hospitality in Singapore. Capri by Fraser, China Square, Singapore triumphed at the TDM Travel Trade Excellence Awards 2025 - Asia, earning the City Centre Hotel of the Year - Singapore accolade, which highlighted the comfort, serviced apartment flexibility, and modern design the hotel offers. The hotel, located in the heart of Chinatown and the Central Business District, caters to corporate guests and lifestyle-driven leisure travellers. Whilst conventional extended-stay hotels focus purely on functionality, Capri by Fraser, China Square uses an experience-led approach. It has an “always-on” living concept for today’s digitally savvy travellers who value independence and interaction. Each studio room also features a fully equipped kitchenette that integrates living and working spaces, whilst its communal hub, The Den, invites guests to connect and unwind without compromising on their privacy. Additionally, the hotel blends Singapore’s cultural heritage with modern architecture, having local design elements and heritage-inspired motifs in its interiors. The lobby wall also features abacus beads arranged into the Chinese characters “和” (peace) and “祥” (luck), which reflect the hotel’s philosophy of balance and harmony. Furthermore, the property promotes innovation by integrating advanced technology in its in-room smart controls for personalised comfort. They have a digital concierge, where guests can manage services, explore the neighbourhood, and interact with hotel amenities. Beyond technology, the hotel reimagines traditional facilities through the Spin & Play laundrette, which transforms a routine chore into a social experience with gaming consoles. There are also collaborative co-working spaces with a conducive environment for business travellers. To promote sustainability, which is another cornerstone of Capri by Fraser, China Square’s philosophy, the property implements passive and active energy-saving strategies. It has smart HVAC and lighting controls, which earned it the Green Mark Gold Plus Super Low Energy (SLE) certification. Capri by Fraser, China Square is the only non-resort hotel in Singapore’s CBD to earn this distinction. Moreover, it achieved the GSTC Certification for Sustainable Tourism in 2024, which reinforces its commitment to responsible hospitality. Guest satisfaction remains consistently high, with repeat corporate clients and long-stay visitors a part of its loyal base. The property also plays an active role in supporting its neighbourhood through collaborations with local businesses and cultural partners. Capri by Fraser, China Square has merged technology, sustainability, and lifestyle design to stand at the forefront of next-generation hospitality. More than accommodation, it offers a holistic living experience for modern travellers. TDM Travel Trade Excellence Awards - Asia is a premier awards programme presented by Travel Daily Media. It seeks to honour the pinnacle of excellence in Asia's travel industry, covering the best hotels, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology. The TDM Travel Trade Excellence Awards 2025 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at (+65) 3158 1386 or danica@traveldailymedia.com.

Grand Copthorne Waterfront Hotel Singapore honoured at TDM Travel Trade Excellence Awards 2025 – Asia

The hotel has been making waves with its sustainable hospitality that has been transforming luxury. Grand Copthorne Waterfront (GCW) Hotel Singapore was named the Hotel & Resort Management of the Year - Singapore recipient at the TDM Travel Trade Excellence Awards 2025 - Asia, highlighting its position as a leader in sustainable hospitality. To thrive in an era where environmental and social responsibility are essential for success, GCW dedicated its efforts for innovation, ethics, and scalability. For instance, GCW completed in 2024 a major renovation and introduced advanced eco-friendly technologies, including smart thermostats, motion sensors, and in-room water filtration systems. These have reduced overall energy consumption by up to 25%, cutting plastic waste by approximately 20% through the elimination of single-use plastic bottles. Sustainable materials were carefully chosen for the renovation. The hotel now features recycled carpets, eco-friendly wall coverings, LED lighting, and low-flow water fixtures. GCW’s commitment to sustainability extends to its food and beverage operations. Its menus have locally sourced ingredients, responsibly harvested seafood, and plant-forward dishes. This approach supports local farmers and reduces the hotel’s carbon footprint. Moreover, the hotel’s conference and meeting spaces have been redesigned with eco-conscious solutions. These changes have made GCW a top choice for environmentally responsible MICE (Meetings, Incentives, Conferences, and Exhibitions) events. GCW practises social responsibility through inclusive hiring, staff sustainability training, and partnerships with local social enterprises. Furthermore, the hotel rolled out the “Change for Charity” initiative with Community Chest Singapore, where guests can contribute to social causes. GCW’s sustainability strategy includes its “Responsible Hospitality” programme, which comprises a code of ethics, anti-bribery policy, and comprehensive environmental, health, and safety standards. The hotel also uses AI-powered systems for real-time monitoring of resource use. GCW’s initiatives are designed to be scalable and are aligned with the Singapore Hotel Sustainability Roadmap. It shares best practices and champions industry transformation to be a model for sustainable hospitality in Singapore and beyond. TDM Travel Trade Excellence Awards - Asia is a premier awards programme presented by Travel Daily Media. It seeks to honour the pinnacle of excellence in Asia's travel industry, covering the best hotels, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology. The TDM Travel Trade Excellence Awards 2025 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at (+65) 3158 1386 or danica@traveldailymedia.com.

Dao by Dorsett AMTD Singapore wins 2 accolades at TDM Travel Trade Excellence Awards 2025 – Asia

The hotel was honoured for its personalised services and commitment to creating a true “home away from home” experience. Dao by Dorsett AMTD Singapore emerged victorious at the TDM Travel Trade Excellence Awards 2025 - Asia, bagging the Extended Stay Hotel of the Year - Singapore and Serviced Apartment of the Year - Singapore categories with its exemplary initiatives focusing on customer experience. More than just a stay The apartment style provides the comfort of home with the convenience of a hotel and offers an experience built around wellness, community, family life, and personal choice. It is located in the heart of the Central Business District and caters to a wide range of travellers, including business professionals on long assignments, families relocating, and leisure guests immersing themselves in Singapore. Dao offers a Wellness Sanctuary that features a selection of wellness tools delivered to the guest’s room. From Red Light Therapy devices to Sauna Blankets, guests can unwind and recharge in privacy and on their own time. This in-room service reflects the hotel’s commitment to wellness on demand. Dao also recognised the value of mindfulness and calm by introducing a Plant Library in the lobby. Here, guests can borrow a potted plant during their stay. Moreover, in partnership with Wasuka Art, the hotel’s Level 7 lobby also doubles as a rotating art gallery with a showcase of work from both emerging and established artists. Understanding the unique needs of families, Dao created the Toy Collection, a complimentary lending library of toys, books, games, and kids’ amenities. This initiative eases the packing burden for parents and ensures younger guests feel right at home. Each room at Dao also features a fully equipped kitchenette with cookware, utensils, and even dishwashers in select rooms. Guests can prepare meals at their own pace and comfort, with Pantry Essentials available upon request. Every touchpoint in Dao by Dorsett AMTD Singapore is built to support comfort, familiarity, and freedom, making each extended stay a personal experience. Smart stay for modern travellers Dao by Dorsett AMTD Singapore has 268 fully furnished rooms and suites that provides a modern living experience tailored for its guests. Over 80 units feature white LCG® smart glass partitions, which switch from clear to opaque at the touch of a button. Guests can also enjoy a full range of on-site facilities, including a 74-seater restaurant with in-room dining, a flexible function room for events, a well-equipped boardroom for business meetings, a lobby bar, and an outdoor infinity pool and jacuzzi overlooking the harbour. The aparthotel also has quick access to key city attractions, as it is only walking distance from MRT stations Shenton Way, Tanjong Pagar, and Downtown. Landmarks such as Marina Bay, Chinatown, and the famous Lau Pa Sat hawker centre are also just minutes away from the property. With a strong commitment to sustainability, Dao also introduced several eco-friendly features, such as water dispensers in common areas, a Dao Handy Tote Bag in every room, and recycling bins placed near the pool area to raise awareness of the 3Rs. It also implemented a Go-Green initiative where guests staying two nights or more can opt out of daily housekeeping and receive a SG$15 credit. TDM Travel Trade Excellence Awards - Asia is a premier awards programme presented by Travel Daily Media. It seeks to honour the pinnacle of excellence in Asia's travel industry, covering the best hotels, airports, cruise lines, tour operators, travel agencies, booking platforms, and travel technology. The TDM Travel Trade Excellence Awards 2025 - Asia is presented by Travel Daily Media Magazine. To view the full list of winners, click here. For more information on the awards programme, you may contact Danica Avila at (+65) 3158 1386 or danica@traveldailymedia.com.

Tourism 2040: Driving the next bound of quality growth for Singapore

Ong Huey Hong Speaking at the TDM Global Summit Singapore 2025, Ong Huey Hong, assistant chief executive industry development and chief sustainability officer, Singapore Tourism Board elaborated on Tourism 2040: Driving the next bound of quality growth for Singapore. She said " This event meditated our visions of becoming the region's premier destinations for high carnival business events, we wish to play host to many more such events, establishing ourselves as the destination of choice for industry's most significant conversations. Bring together the most influential decision makers like ourselves and generate substantial economic impact." Globally, studies have pointed out that the MICE market is projected to double in value in the next decade, and Asia Pacific is one of the fastest growing markets. "It is also about creating sustainable growth that benefits both visitors and our local communities today, the hotel industry enjoyed the highest average room rates in Asian cities at $269, international visitor arrivals reached 12.9 million, tourism receipts remain very robust at 15.7 billion in the first half of 2025." Their vision aligns with the Singapore Green Plans 2030 and their net zero commitment by 2050 becoming a city in nature with large experiences come with small footprints, benefiting both locals and visitors. "She said our MICE industry shows commitment through the sustainability roadmap, with targets for six purpose built MICE venues and 80% of Singapore association of convention and exhibition organizers and suppliers to attain sustainability certification by 2025 we are on track to achieve these ambitious targets." Singapore ranks first in Asia and 13 globally in 2025 global destination Sustainability Index. 'The future of tourism will be shared by our collective commitment to innovation, sustainability and excellence. Together, we can create a tourism industry that not only joins economic growth, but also delivers exceptional experiences and set new standards for what travel can and should do," she concluded.

Japan Creative Centre and Pilot Pen Singapore present NAMIKI: Past, Present, Future

Japan Creative Centre and Pilot Pen Singapore have teamed up this month to present The Timeless Craftsmanship of Maki-e - NAMIKI: Past, Present, Future. This stunning cultural showcase invites visitors to experience the timeless artistry and rich legacy of NAMIKI. Running for only a week from 15th to 22nd November, the Japan Creative Centre will transform into a sanctuary of craftsmanship, offering a rare glimpse into the exquisite world of NAMIKI’s Maki-e fountain pens and the art of traditional Japanese lacquer art. At the exhibition, visitors will journey through time and explore NAMIKI’s rich legacy, from the pioneering days of founder Ryosuke Namiki to the celebrated works of the Kokkokai, through a breathtaking display of a rare and expansive collection of Limited-Edition NAMIKI Maki-e fountain pens tracing the brand’s storied history. Japan Creative Centre director Akiko Kawabe said of the upcoming exhibition: "This collaboration is a celebration of Japanese craftsmanship at its finest. As a cultural bridge between Japan and Singapore, JCC is dedicated to promoting the depth and diversity of Japanese culture through the arts, innovation, and tradition. This showcase with NAMIKI perfectly embodies that mission - offering audiences a rare opportunity to engage with the exquisite art of Maki-e, not just as a historic craft, but as a living expression of Japan’s enduring creativity and refinement.” Pilot Pen Singapore managing director Ryu Taisuke added: "At NAMIKI, every pen is more than a writing instrument: it is a vessel of imagination, a canvas where tradition meets innovation through the timeless art of Maki-e. Through this showcase, we are honoured to bring the spirit of Japanese artistry to Singapore, a place where creativity and culture are deeply valued. It is both a tribute to our heritage and a step forward in our mission to preserve, share, and reimagine this exquisite art form for future generations across the world.” A masterpiece comes to Singapore On opening day, visitors to the exhibition will have the rare opportunity to meet NAMIKI artisan Chida Seiki whose hand has guided many of the brand’s most iconic creations, including ‘Dancing Beauty’ (2003), ‘Hyoutan Namazu’ (2008), ‘Polar Bear’ (2009), and ‘Coral’ (2021). Guests may also set appointments in which to consult with the Pilot Pen Doctor for expert care on their treasured collections. Visitors will also be able to view the 2025 Limited-Edition NAMIKI Fountain Pen, 百花繚乱 Blooming Flowers in Profusion, an exemplary item that is the pinnacle of Japanese artistry and craftsmanship, with Singapore honoured as the first country to showcase it. Created by renowned Kokkokai artisan Yutaka Sato, this exquisite masterpiece draws inspiration from the idiom Hyakkaryouran, symbolising the harmonious flourishing of diverse talents and ideas, much like flowers in bloom. More than a writing instrument, it stands as a poetic tribute to nature’s transience, Japan’s cultural heritage, and NAMIKI’s enduring legacy of transforming craftsmanship into art. Understanding time-honoured traditions Alongside this remarkable collection of luxury fountain pens, guests will also gain a deeper understanding of the art of Maki-e: its origins in traditional Japanese lacquerware, the meticulous layering of lacquer and gold powder, and the delicate, time-intensive techniques passed down through generations of artisans. Through displays and detailed showcases of the brushes, powders, and materials used in this centuries-old craft, visitors will witness the intricate processes that transform each pen into a radiant work of art. The exhibition offers not only a visual feast of NAMIKI’s finest creations but also an intimate glimpse into the artistry, patience, and devotion that define the spirit of Maki-e.

Singapore loyalty platform HeyMax debuts in Hong Kong and teams up with Cathay

Singaporean loyalty and travel rewards platform HeyMax has officially made its debut in the Hong Kong market, marking its first international expansion. Platform officials also made use of the occasion to announce a new partnership with Cathay. The move underscores HeyMax's ambition to build Asia's leading open loyalty ecosystem, enabling users to earn and redeem miles across multiple brands and partners. The launch also comes as Hong Kong continues to attract fintech and travel-tech companies seeking to serve a growing base of regional consumers. The company also plans to quadruple its team and expand regional partnerships to support this growth. HeyMax co-founder and chief executive Joe Lu said: "As one of the world's leading travel hubs, Hong Kong plays a pivotal role in connecting global travellers. With both strong outbound and inbound demand, it's a key market in building our global traveller network. HeyMax is well-positioned to help consumers turn everyday spending into meaningful travel experiences, while enabling businesses in Hong Kong to tap into the travel economy as a powerful way to engage their customers and members." The partnership marks a major step in expanding HeyMax's regional rewards ecosystem and driving new collaborations. HeyMax Hong Kong and global head of loyalty partnerships David B Wang added: "Hong Kong is one of Asia's most influential markets for travel, finance, and lifestyle, a natural fit for HeyMax's next phase of growth. Through close collaboration with our partners, we look to help brands connect more deeply with travelers via Max Miles and strengthen our growing network of airline and hotel partners." Big benefits Users in Hong Kong can earn Max Miles from over 300 leading merchants including Watsons, Trip.com, Klook, Starbucks, foodpanda and redeem them for flights, hotels, and rewards from over 30 programmes, including Cathay, ALL Accor, and Qatar Airways. These partnerships reflect HeyMax's role in connecting financial, lifestyle, and travel partners through a unified rewards platform that helps businesses drive deeper loyalty and unlock new value for consumers. As part of the launch, Cathay members in Hong Kong and Southeast Asia can convert Max Miles into Asia Miles and redeem them for travel and lifestyle rewards, including flights on Cathay Pacific, partner airlines, and over 800 partners worldwide. According to Cathay’s regional head of customer travel and lifestyle for Southeast Asia and Oceania Jonathan Ng: "As a premium travel lifestyle brand, partnering with HeyMax enables us to further strengthen our lifestyle ecosystem beyond our home hub of Hong Kong, giving our community of travellers across Southeast Asia more ways to turn everyday spending into meaningful travel experiences. This partnership reflects our ongoing commitment to delivering greater flexibility, value, and choice to our members, wherever they are in their travel journey." Beyond merchants, HeyMax is also working with major partners operating in Hong Kong and beyond such as MoneyHero, Octopus, Preferrd and Visa, who are integrating Max Miles as part of their rewards and customer engagement strategies. In addition, HeyMax's FlyAnywhere feature lets users redeem Max Miles for any flight, on any airline, anywhere in the world. In addition to travel rewards, users can earn miles when purchasing digital vouchers from local favourites such as HKTVmall, 7-Eleven, JHC, and Starbucks, or when shopping for select lifestyle products.

InterContinental Singapore Robertson Quay

Nanson Road, InterContinental Singapore Robertson Quay by IHG, Singapore Singapore

Pan Pacific Singapore

Raffles Boulevard, Pan Pacific Singapore, Singapore Singapore

AWRC Singapore

Singapore Leading Premium Gift Supplier

Somerset endoscopy centre Singapore

Divorce Lawyer Singapore

Korean Hair Salon Singapore

Gynecologist singapore

Pullman Singapore

Orchard Road, Pullman Singapore Orchard, Singapore Singapore

Singapore Tourism Board (STB)

Orchard Spring Lane, Singapore Tourism Board, Tourism Court, Singapore Singapore

OOm Singapore

141 Middle Road, GSM Building #05-04, Singapore 188976

Algordanza Singapore

60 Paya Lebar Square #08-17 Singapore 409051

Galaxy Travels (GSA for Singapore Airlines)

Courtyard by Marriott Singapore Novena

Centura Limitless Singapore Pte Ltd

e-Novate (Australia/Singapore)

KKday Singapore Pte Ltd

Singapore Press Holdings Ltd

TDM Global Summit Singapore – 2025

November 24, 2025 | 8:30 AM to 6:00 PM SGT | InterContinental® Singapore , 80 Middle Road, Singapore 188966 DOWNLOAD

Singapore MICE Forum 2025

Established in 2011 by SACEOS, the Singapore MICE Forum (SMF) is a premier annual business platform for the MICE community, bringing

ITB Asia 2025, Singapore

ITB Asia, Asia’s Leading Travel Trade Show,is an annually held B2B trade show and convention for the travel industry; it is designed to be the

Digital Travel APAC Singapore – 12-13 August

The Premier Gathering for Digital Innovators from APAC's Top Airlines, Hotels, OTAs and more

Asian Hotel Industry Conference & Exhibition (AHICE) – 24-26 February, 2025 Singapore.

Join the conversation where deals get done at AHICE South East Asia 2025 Monday 24, Tuesday 25 & Wednesday 26 February 2025 Pan Pacific Singapore

AHICE SE Asia 2024 – 27 to 29 February 2024, Singapore

The Asian Hotel Industry Conference & Exhibition (AHICE), hosted by HM Magazine is set to make its South East Asia debut in February 2024 on Tuesday 27, Wednesday 28 and Thursday 29 in Singapore.

ITB Asia 2024 – Marina Bay Sands, Singapore from 23 – 25 October 2024.

ITB Asia, Asia's Leading Travel Trade Show, is an annually held B2B trade show and convention for the travel industry; it is designed to be the primary event for the Asia Pacific travel industry, much like its parent event – ITB Berlin.

GBTA APAC Conference 2023 – Singapore

The GBTA APAC Conference 2023 – Singapore will bring together the business travel community to network, learn from industry experts and benefit from peer-to-peer education. Tapping into the global insights of GBTA and curated by regional thought leaders this event will focus on the key issues and opportunities facing the business travel industry today

4th Hospitality Asia Forum – Park Royal Collection Marina Bay, Singapore

Hospitality Asia Event Series is most influential conference brand which attracts industry contributors in Tourism and Hospitality Communities in Asia.

Asia Tech x Singapore

Asia Tech x Singapore (ATxSG) 2023 continues as the region’s premier tech festival that brings together enterprise businesses, governments, academia, and technology experts to learn from one another, forge partnerships and prepare for all things connected, digital and immersive.

ITB Asia 2023: Marina Bay Sands, Singapore 25 – 27 October 2023

Travel Tech Asia 2022: 19-21 October, Marina Bay Sands Singapore

Travel Tech Asia is a must-attend event for all Travel Tech industry professionals. We gather people and companies who are looking to showcase their innovations, explore new business frontiers, sign deals, discover latest travel technologies and network with like-minded individuals. Join us at Travel Tech Asia to establish high-quality contacts and generate potential leads for your business.

MICE Show Asia 2022: 19-21 October, Marina Bay Sands Singapore

The fourth edition of MICE Show Asia will be an in-person event in 2022 from Wednesday, 19 October – Friday, 21 October 2022. Co-located with ITB Asia and Travel Tech Asia, MICE Show Asia is the Premier MICE Show in Asia. An unmissable event for the meeting industry in APAC, MICE Show Asia is where the incentive travel, meetings and events industries come together to connect and build the future of MICE. From industry suppliers, meetings & events professionals to up-and-coming MICE innovators, we welcome a wide range of disciplines, sectors and all levels of seniority. Everyone is here, every time.

ITB Asia 2022: 19-21 October Marina Bay Sands, Singapore

ITB Asia 2022 is co-located with MICE Show Asia and Travel Tech Asia covering the key verticals in the travel industry such as Leisure, MICE, Corporate, and Travel Technology. With three shows in one event, it has become Asia's largest travel showcase.

TDM Global Summit Bangkok – 2026

April 29, 2026 | 8:30 AM to 6:00 PM | Bangkok DOWNLOAD AGENDA REGISTER YOUR INTEREST Get Ready: Event Begins

TDM Travel Trade Excellence Awards Indonesia 2025

Introducing the TDM Travel Trade Excellence Awards, a prestigious awards programme recognising the pinnacle of excellence in the travel industry. With a keen focus on honouring the best hotels, airlines, airports, cruise lines, tour operators and travel agencies, booking platforms, and travel technology, projects, and initiatives, the TDM Travel Trade Excellence Awards programme aims to spotlight key players that consistently redefine industry standards and elevate customer experiences.

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