Reside appoints Walter “J.R.” Dembiec, Jr. as Brand President of ‘Reside, a Wyndham Residence’

Reside, a global leader in residential hospitality management, has announced the appointment of Walter “J.R.” Dembiec, Jr., as Brand President of ‘Reside, a Wyndham Residence’.

Dembiec is tasked with spearheading Reside’s flagship branded residences offering, which includes the newly-launched ‘Reside, a Wyndham Residence’. He will be responsible for the line’s expansion in the upscale extended-stay segment through a 10-year tie-up with Wyndham Hotels & Resorts, the world’s largest hotel franchisor.

Dembiec, who joined Reside in 2018 as Executive Vice President and General Counsel, brings over three decades of legal and business expertise to his new role. During his tenure, Dembiec has been instrumental in Reside’s success, forging strategic alliances with leading hospitality organizations, strengthening corporate governance, and driving the company’s growth into new markets.

As Brand President, Dembiec will lead the evolution of the flagship ‘Reside, a Wyndham Residence’, focusing on scaling the business in premier urban destinations and delivering professionally managed, residence-style accommodations tailored to both business and leisure extended-stay guests.

The launch of ‘Reside, a Wyndham Residence’ earlier this year reflects rapidly growing demand for extended-stay accommodations that offer the comfort and convenience of home with hotel-like amenities. Designed for mid to long-term travelers, families, and groups, the new residences bridge the gap between traditional hotels and residential living.

Through an alliance with Wyndham Hotels & Resorts, five residence-style hotels are currently open or under development, in locations including Seattle, Houston, Washington, D.C. and New Orleans. Expansion is planned across top urban markets with a focus on the top 50 U.S. markets. The launch of this deal also marked the debut of the Wyndham Residence tier in the U.S.

Lee Curtis, CEO of Reside, said: “I am thrilled to announce J.R. Dembiec’s appointment as Brand President of ‘Reside, a Wyndham Residence’. J.R. has been absolutely instrumental in driving the vision and strategy for our extended-stay offerings and alliance with Wyndham, bringing a keen understanding of market trends and an unwavering commitment to delivering exceptional guest experiences.

“In his new role, he will lead the development and growth of our flagship branded extended-stay offering, ensuring we continue to set the standard for professionally managed, residence-style accommodations. J.R.’s leadership, insight, and dedication make him the ideal leader to drive this next chapter for our branded residences program.”

Walter “J.R.” Dembiec, Jr., Brand President of ‘Reside, a Wyndham Residence’, said: “I’m truly excited to take on this role and help shape the future of our branded residences offering, in particular our strategic tie-up with Wyndham. Extended-stay travel is rapidly evolving, and our goal is to create spaces that feel like home while offering the reliability and quality our guests expect.

“I’m looking forward to collaborating with our valuable stakeholders and incredible team to deliver thoughtful, comfortable solutions that meet the real needs of today’s travelers, whether they’re staying for a week or a year.”