PATA bets big on video communication
The Pacific Asia Travel Association (PATA) has strengthened its partnership with Binumi, a video content platform to develop more robust video communications.
“PATA has bolstered its partnership with Binumi as we beging to enhance our video communications and marketing activities,” said Mario Hardy, CEO of PATA. “This partnership with Binumi is another crucial step. By enabling our team members to create and share PATA branded video content, we will be putting ourselves firmly at the forefront of communications, marketing and social empowerment.”
The first video content created with the support of Binumi is due for launch this month.
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