Morocco set to become latest hotspot for Brits as the MNTO announces more flight routes from UK

Morocco is the latest hotspot for British holidaymakers, according to TripAdvisor, as interest in the country, known as the Kingdom of Light, has increased by almost 80%, and the Moroccan National Tourism Office (MNTO) announces more flight routes from the UK. Travellers are also rating the destination higher than Spain, according to the world’s largest travel guidance platform.

 From the bustling markets of Marrakech to the stunning beaches of Essaouira and Agadir, Morocco offers a unique and unforgettable experience that enchants more and more British travellers each year, achieving a recent 4.56 traveller rating on TripAdvisor and surpassing traditional top destinations such as Spain (4.30). The country also beats Spain for its accommodations, restaurants and attractions.

The additional flights include routes from Glasgow to Agadir with EasyJet and London-Essaouira and London-Ouarzazate with Ryanair, following a stellar recovery in tourism since the pandemic. Pre-pandemic tourism figures saw a recovery rate of 28% for the first quarter of 2023, with arrivals from the UK in January reaching 43.377 (versus 35,909 in 2019). According to TripAdvisor, online holiday searches to Morocco by UK tourists increased in winter 2022 and early January with YoY traffic in February increasing by almost 80%.

UK tourism to Morocco has been on the rise in recent years, with the country attracting a diverse range of visitors seeking to experience its vibrant culture, breath-taking landscapes, and rich history. The country’s easy accessibility from the UK, coupled with its warm climate and affordable prices, make it one of the most attractive destinations for UK travellers. The most popular destinations for overnight stays this year also include bucket list cities like Marrakech, Agadir, Casablanca, Tangier, Fez, Rabat, Essaouira, and Ouarzazate.

 TripAdvisor’s latest report also highlighted the coming travel trends, as respondents opt for short-haul flights with a long-haul feel and destinations where they can experience a completely different culture, which perfectly aligns with Morocco’s key offerings and sets the country as a promising hotspot for the coming year.Unique user traffic to Morocco from UK users has increased significantly YoY – From Trip Advisor 2022-2023

 Farouk Lazhar, Trade Manager, from the Moroccan National Tourist Office, comments: “We are committed to promoting the country, as a safe and attractive destination for UK tourists, and the addition of new flights will undoubtedly further increase visitor numbers in the coming months.”