Asia Pacific’s most innovative barefoot travel show, Further East is returning to Seminyak, Bali, from 6 to 9 November 2023 for its fourth edition. Retaining the theme “New Horizons”, the four-day festival unites an inspired community of APAC-focused brands, global buyers and world-renowned media to reimagine the future of luxury travel. Organised by This is Beyond, the curators of renowned travel events like PURE Life Experiences, LE Miami and We Are Africa, Further East 2023 is now open for bookings.
For its reboot last year, Further East was staged successfully with an impressive attendance of 450 delegates comprising 150 brand representations, around 140 buyers and 20 media despite challenges in air connectivity and travel costs. The geographic composition of buyers was 30 per cent from APAC and 70 per cent from North America (including Canada), Latin America and Europe, all of whom are specialists in designing Asian Pacific travel experiences.
“The East is where the sun rises. Our theme for Further East, New Horizons, signals our hope to create an inspired community of innovators with a conscience, who will bring a new dawn for the luxury travel industry,” said Serge Dive, founder and CEO of This is Beyond. “Bali remains as our home for Further East because it is the perfect venue for barefoot business and pool-side networking, where local heritage is prevalent and spirituality is omnipresent, without the need for taxis or trains. With the world’s focus on sustainability, we want to be authentic in curating purposeful events instead of paying lip service,” continued Dive.
After a year of tourism recovery and stabilized flight lifts, the Guest List for Further East 2023 will be expanded to 200 exhibitors. Other enhancements to the show include collaborations with more like-minded Balinese partners, a Leadership summit as well as trendsetting experiences on purposeful travel and wellbeing.
Despite the goal to increase attendance of buyers and exhibitors, the criteria for Further East 2023 remains stringent. Only travel brands and buyers with a dynamic vision and fingers on the pulse of new trends would be invited.
“The community at Further East understands our values at This is Beyond. We want to curate a unique travel festival, where the vibe is unique and the focus never strays from what’s next for the future of travel.”
Comments are closed.