Flight Centre targets Canada with latest acquisition
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Flight Centre Travel Group’s (FLT) recent spending spree has continued with an agreement to acquire a Canadian travel company.
Following deals for Bangkok-based hotel group, BHMAsia, and two New Zealand travel companies, FLT has now sealed the purchase of Quebec City-based Les Voyages Laurier du Vallon (LDV).
FLT was previously under-represented in Quebec, Canada’s second largest province, partly as a result of challenges posed by complying with local French language guidelines. But managing director Graham Turner said the acquisition would fast-track the company’s growth in the region.
“Quebec is a large and attractive market for FLT, but our ability to expand and grow market-share in this province has, until now, been constrained,” Turner said. “By working with LDV, we will be able to leverage the business’s local expertise, experience and linguistic capabilities to grow our presence in Canada’s second largest market, which is a major corporate hub and home to a large and active leisure travel population.”
Flight Centre’s president in Canada, John Beauvais, added that the acquisition is key part of the company’s Canadian growth strategy. “We are thrilled to be working with LDV, an established company in a market where we see enormous potential,” he commented.
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