Sweden
Sweden’s connectivity increases as SAS boosts domestic traffic
A new phase in Swedish aviation begins as SAS significantly expands its route network on January 2, 2025.
Sweden´s 2025 Travel Highlights
With Sweden continuing to capture the imagination of travellers worldwide, 2025 promises an array of new openings, events, and experiences.
Philips MediaSuite TVs take guestroom entertainment to the NEXT level
The new Liseberg Grand Curiosa Hotel in Gothenburg turned to PPDS and Speeron to deliver a fully tailored, all-inclusive TV entertainment solution inside all 457 hotel rooms, giving guests the freedom to take full control of their viewing experiences, while adding advanced communication and interactive capabilities.
Sweden becomes the first country in the world to apply for Trademark
Sweden is stepping up to protect its identity and has applied to the European Union Intellectual Property Office (EUIPO) to protect its name from international duplicates that might confuse unsuspecting travellers who want to experience the original Sweden.
Ports of Stockholm introduces Sweden’s first onshore power connection for cruise ships
Ports of Stockholm recently inaugurated one of Europe's first and Sweden's very first facility for onshore power supply (OPS) for international cruise ships.
SAS gets sassy: Unleashes AI magic for Malmö’s summer scene
Get ready to witness the fusion of innovation and sass as Scandinavian carrier SAS launches a groundbreaking AI-generated campaign to kickstart the summer season in Malmö
Swedish amusement park Liseberg wins THEA Classic Award
At a a prize ceremony in Los Angeles, Liseberg received a THEA Classic Award. This marks the third time for Liseberg over the awards 30-year history, and the second time in just two years.
Recreational fear can be good for you…
Liseberg amusement park in Sweden recently carried out The Peak Fear Experiment, and the research report from the experiment is now being released.
Search for Sweden
Do you mistake Sweden for Switzerland? You´re not alone. Sweden wants to end this confusion. Even the most informed and powerful people on earth can't always tell the two countries apart.
Etihad enhances Scandinavian connectivity in strategic codeshare deal with SAS
Etihad Airways and Scandinavian Airlines (SAS) have signed a strategic codeshare agreement, so customers of both airlines will enjoy enhanced connectivity to destinations across each other’s networks.
“The Peak Fear Experiment” in Sweden
Swedish amusement park Liseberg is looking for volunteers for “The Peak Fear Experiment” at a secret location in Sweden.
29 artists from all over the world will create Icehotel 34
The planning of Icehotel 34 has begun and the selection process for the international design competition is now completed. Out of 157 applicants from 36 countries, 29 artists from 14 countries have now been selected.
Sweden calls you to her mythical forest
Settle down against the trunk of a nearby tree in your local woods and join Sweden as she reads you her own chilling story, inviting you to discover her myth-filled forest in a spellbinding audio story, now available to listen to for free, globally.
Finnair completes hat-trick of Doha routes
Finnair is launching daily flights from Helsinki to Doha, as it continues to expand its Asian network. This route follows in the footsteps of Finnair’s recently launched flights from Copenhagen and Stockholm to Doha.
Swedish study: Ship emissions can be cut by 97.5%, by switching to foiling electric vessels
A study from The Royal Institute of Technology in Stockholm says emissions from ships could be reduced by 97.5% by switching from diesel vessels to a new type of electric hydrofoil ship that will be introduced in Stockholm next year.
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