Pan Pacific Hotels Group sets foot in Japan with launch of BELLUSTAR TOKYO, A Pan Pacific Hotel and HOTEL GROOVE, A PARKROYAL Hotel

Pan Pacific Hotels Group today announces the opening of BELLUSTAR TOKYO, A Pan Pacific Hotel and HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel in the heart of the vibrant district of Shinjuku.  

Located on the upper floors of TOKYU KABUKICHO TOWER, Shinjuku’s latest landmark skyscraper, the luxury BELLUSTAR TOKYO, A Pan Pacific Hotel features 97-rooms ranging between 41sqm and 277sqm, with floor-to-ceiling windows that overlook the bustling city skyline. Renowned for its graceful luxury and sincere hospitality, the Pan Pacific brand prides itself on delivering personalised and thoughtful experiences with service from the heart.

Designed by award-winning Norm Architects and renowned interior designer Keiji Ashizawa, the hotel boasts five ultra-luxurious one-bedroom penthouse suites, ranging from 113sqm to 277sqm on the 45th to 47th floor. The largest Sky Villa penthouse on the 47th floor features a spa treatment room, kitchen and jacuzzi that overlook the panoramic views of the skyline while the other penthouse suites feature a spacious living room, kitchen, and bar.  A 24/7 personal butler service is available on request and for an in-room fine dining experience, a private chef is also available to create a curated menu for penthouse guests. Exclusive for penthouse guests, the Penthouse Lounge located on the 46th floor is perfect for private meetings, gatherings, and afternoon teas.  

For a bespoke culinary experience, the modern French Restaurant Bellustar offers the finest French cuisine made with the freshest ingredients sourced from all over Japan while Bar Bellustar features a wide range of liqueur, wine, sake, mocktails, and cocktails, perfect for an evening wine-down. Guest looking to relish the finest Wagyu beef can check out Teppan Ten-yu, a Teppanyaki restaurant located on the 45th floor, or simply indulge in the authentic Edomae-style sushi made freshly with seasonal ingredients at Sushi JIN-È restaurant that overlooks the picturesque view of Mt. Fuji and Tokyo city. 

To refresh and rejuvenate, the hotel’s SPA sunya, also known as “sky” in Sanskrit, is the perfect sanctuary retreat offering a range of pampering spa and facial treatments to calm the body and mind with renewed energy.

HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel – A Gateway to the Vibrant Locale

Renowned for its modern way of travelling to uncover lively connections in the locale, PARKROYAL prides itself on bringing a strong sense of belonging to the destination. Located on the 18th to 38th floor of the TOKYU KABUKICHO TOWER, the 538-room HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel features an eclectic mix of unique art and music, inspired by the vibrant entertainment scene of Shinjuku’s Kabukicho district. 

As part of the brand’s signature of a “Gateway to Vibrant Locale”, the hotel collaborated with renowned local artists Yoshiaki Kaihatsu, Takuro Tamayama and Tomoyuki Washio to create nine guest rooms depicting the ancient art history and culture of Kabukicho and Shinjuku with unique furnishings and vibrant colours to weave in the historical events and local charm that reflect the heritage and pop culture of the city. 

Popular amongst local and international travellers, the hotel’s latest dining and bar space JAM17 located on 17th floor, features a rooftop terrace equipped with a giant live screen and live entertainment. The outdoor space is perfect for events, cocktail parties, and weddings. The dining and bar space was named after the musical pop culture jam session.

Restaurants and bar include JAM17 DINING which offers a variety of classic Italian dishes from pizzas, pasta, grilled seafood, to signature roasts while JAM17 GELETARIA offers a delicious variety of gelato flavours, perfect for an after-dinner treat. For a nightcap, head over to JAM17 BAR and enjoy a range of original cocktails curated by award-winning Shingo Gokan from the renowned SG Club, in Tokyo.                                                      

“It is an exciting time for Pan Pacific Hotels Group as we expand our footprint in Japan with the Japanese tourism industry rebounding in recent months following the relaxation of pandemic restrictions, with over 1 million arrivals in February this year. The opening of the BELLUSTAR TOKYO, A Pan Pacific Hotel and HOTEL GROOVE SHINJUKU, A PARKROYAL Hotel will give travellers to the city the newest experience, especially in the Shinjuku district and TOKYU KABUKICHO TOWER where the two properties are located, boasts a wide variety of exciting entertainment and nightlife options,” said Marcel NA Holman, Vice President, Operations for Japan, Indonesia and China, Pan Pacific Hotels Group. 

According to the Japan National Tourism Organization (JNTO) revenue in the travel and tourism sector is projected to reach US$40.28bn in 2023. Since December 2022, 1.37 million visitors entered Japan, up from about 934,000 in November and 113 times more compared to 2021. 

“The opening of the two iconic hotels marked a key milestone for the Pan Pacific Hotels Group as we expand into Japan. The strategic and long-standing partnership with Tokyu Hotels and Resorts over the years gave us the opportunity to bring our international brands and their unique experiences to travellers in Tokyo. It also gives our 24 million Pan Pacific DISCOVERY members worldwide an opportunity to explore these exciting properties in our network. Earlier this year, the group opened PARKROYAL Langkawi in February, we will be opening the brand new 347-room Pan Pacific Orchard in June and the newly refurbished Pan Pacific Singapore this August.” Said Mr Choe Peng Sum, Chief Executive Officer, Pan Pacific Hotels Group.

Upcoming openings include PARKROYAL Serviced Suites Hanoi which overlooks the picturesque West Lake, PARKROYAL Serviced Suites Jakarta in October 2023 and PARKROYAL Jakarta and Pan Pacific Jakarta in 2024. Designed by a medley of architectural talents — Kohn Pedersen Fox Architectural — the glittering complex of PARKROYAL Serviced Suites Jakarta soars above the city skyline offering business and leisure travellers a choice option for long-term and short-term stays. In the next two years, the group will be expanding the PARKROYAL brand in gateway cities such as Malacca, Dalian and Siem Reap.