Accor Plus celebrates 30th anniversary

Accor Plus marks its 30th anniversary this month by extending its exclusive and “surprise and delight” experiences for more than 450,000 members throughout the Asia Pacific.

Currently the region’s most generous hotel loyalty subscription programme, Accor Plus began in 1994 as Accor Advantage Plus in Sydney, Australia. 

Today, it is one of the success stories of the travel and hospitality loyalty industry, spanning a network of over 1,000 Accor hotels and 1,400 hotel restaurants across 20 countries.

For its anniversary year, Accor Plus offers more than 2,500 unique offers across Accor hotels including Fairmont, Sofitel, Pullman, Movenpick, Novotel, ibis, and more.

In addition, Accor Plus has also unveiled a special, limited-time offer, offering a 30 percent discount on memberships until 29th September. The offer is valid across Traveller and Explorer memberships, at a substantial discount.

Accor Plus chief executive Renae Trimble said: “As we celebrate 30 incredible years, we wanted to provide savvy travellers the opportunity to experience elevated hotel stays packed with value and enjoy the unique benefits that our programme provides.”

Raising the bar for loyalty programmes

Accor Plus continues to set the standard for subscription loyalty memberships in the region.

Members can unlock unparalleled benefits across the Asia Pacific region, enjoying all it has to offer, whether it’s luxurious hotel stays, gourmet dining experiences, or exclusive member events. 

These 12-month subscription memberships provide a host of benefits including exclusive savings of up to 50 percent on hotel stays, and up to 50 percent off dining across 1400 restaurants in Asia Pacific, with the Explorer membership including a free hotel night.

Thanks to seamless integration into Accor’s global loyalty programme ALL, members also enjoy Elite status benefits such as priority check-in, a welcome drink, and late check-out. They also receive additional discounts and a comprehensive suite of benefits, including points to redeem on future stays and events. This extensive range of benefits makes Accor Plus the complete package for travellers seeking exceptional value.