UN Tourism to host two flagship events at Japan Expo 2025

UN Tourism announced its participation at the upcoming Japan Expo 2025 this April, along with two game-changing events.

The United Nations agency declared that it seeks to bring together global leaders, innovators, and changemakers through two flagship events at the expo.

These events highlight the agency’s commitment to inclusive growth and sustainable development in global tourism.

Celebrating women in April

While International Women’s Day comes in March, UN Tourism teams up with Cartier in April to raise awareness on women in the industry through the Celebrating Female Founders event slated for 28th April.

To be staged at the Cartier Women’s Pavilion, the event will feature a dynamic pitching session with regional winners from our internal challenge, culminating in a panel discussion and a fireside chat. 

Specifically tailored to align with UN Tourism’s goals, this event celebrates female entrepreneurship, showcasing successful female founders from UN Tourism Global Startup Competitions. 

The highlight will be the launch of a new flagship competition, aimed at supporting women-led, technology-driven startups that tackle significant tourism-related challenges.

A platform for investing into global tourism

Scheduled for 29th April at the UN Pavilion, the Global Tourism Investment Forum is expected to maximise UN Tourism’s impact at the expo.

Scheduled during Co-Creating Cultures for the Future Week, this forum will focus on the exchange of good practices and cultural collaboration to leverage investments, with a special emphasis on Cross-Cultural Collaboration and Impact Investment. 

This gathering of global leaders, investors, and innovators aims to foster innovative financing mechanisms and strategies that enhance investment opportunities and maximize sector-wide impact.